Whether your interest lies in solving the world’s biggest problems, creating the next commercial success or addressing something closer to home, this course will give you a toolbox to vet your ideas and test them in the real world.
What’s Your Big Idea?
노스캐롤라이나대학교 채플힐 캠퍼스이 강좌에 대하여
최근 조회 5,115회
공유 가능한 수료증
완료 시 수료증 획득
100% 온라인
지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.
유동적 마감일
일정에 따라 마감일을 재설정합니다.
완료하는 데 약 12시간 필요
영어
자막: 영어, 스페인어
공유 가능한 수료증
완료 시 수료증 획득
100% 온라인
지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.
유동적 마감일
일정에 따라 마감일을 재설정합니다.
완료하는 데 약 12시간 필요
영어
자막: 영어, 스페인어
제공자:
노스캐롤라이나대학교 채플힐 캠퍼스
The University of North Carolina at Chapel Hill, the nation’s first public university, is known around the world for innovative teaching and research. Regularly ranked as the nation’s best value for academic quality, UNC has produced the most Rhodes Scholars for the past 25 years among U.S. public research universities.
강의 계획 - 이 강좌에서 배울 내용
완료하는 데 2시간 필요
Think
We start at the beginning with your big idea and where it comes from: your everyday experience
완료하는 데 2시간 필요
8개 동영상 (총 57분), 1 개의 읽기 자료, 1 개의 테스트
8개의 동영상
The Unexpected9m
Incongruities8m
Process Need4m
Industry and Market Structures 6m
Demographics, Changes in Perception, and New Knowledge10m
Desh Deshpande: Introduction, Big Idea, and Advice to Himself 2m
Jud Bowman: Introduction, Entrepreneurial Traits, and Challenges4m
1개의 읽기 자료
Guest Entrepreneur Bios10m
1개 연습문제
Week 1 Quiz26m
완료하는 데 2시간 필요
Listen
This second phase of the entrepreneurial lifecycle encourages you to take the big idea you’ve
완료하는 데 2시간 필요
11개 동영상 (총 69분)
11개의 동영상
The Importance of the Listening Phase 7m
The Purpose of a Business2m
Setting Up Customer Meetings5m
Running Customer Meetings3m
Your Total Product 6m
Listening to Suppliers7m
Conclusion4m
Jud Bowman: Cold-calling and Listening for a Customer's Problem1m
Desh Deshpande: Talking to Customers6m
Shazi Visram: Introduction and Listening to Customers19m
1개 연습문제
Week 2 Quiz26m
완료하는 데 1시간 필요
Plan
Strategy, the art and science of being different than your competition, is the next element we introduce,
완료하는 데 1시간 필요
10개 동영상 (총 43분)
10개의 동영상
What is Strategy?6m
Porter's Five Forces 5m
Bargaining Power of Buyers, Supplier Substitutes, and Rivalry4m
Conducting a SWOT Analysis7m
Strategic Positioning6m
Conclusion1m
Jud Bowman: Risk-Taking Behavior1m
Desh Deshpande: Planning Cascade Communications6m
Shazi Visram: Advice to Her Younger Self 1m
1개 연습문제
Week 3 Quiz24m
완료하는 데 1시간 필요
Clarify
In this module, we coach you on continuing to refine your big idea and beginning to
완료하는 데 1시간 필요
12개 동영상 (총 49분)
12개의 동영상
Creating Fit & a Business Model4m
Introducing the Business Model Canvas3m
Customer Segments2m
Channels6m
Revenue Streams4m
Key Partnerships4m
Your Elevator Pitch8m
Conclusion1m
Jud Bowman: Avoiding Crisis Mode2m
Desh Deshpande: What is a Successful Elevator Pitch?4m
Shazi Visram: Control in Her Venture2m
1개 연습문제
Week 4 Quiz22m
검토
WHAT’S YOUR BIG IDEA?의 최상위 리뷰
AR 제공2015년 8월 13일
Definitely helpful. Highlights the most important points very quickly and succinctly. Would have wanted a little more detail and examples which is why I withhold the 5th star.
PG 제공2018년 4월 10일
Very practical course with clear information to go from the idea to the launch of the business or project. Thanks for all that you gave us, it was very useful.
AA 제공2015년 10월 12일
Good course, the ideas are organized , some many real example have been explained. I recommend this course for all people who have ideas in their minds.
JN 제공2017년 2월 25일
Anybody that has a big idea or wants to start a business, would benefit from this course. It's well presented and the content is spot on.
자주 묻는 질문
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