Welcome to English for Business and Entrepreneurship, a course created by the University of Pennsylvania, and funded by the U.S. Department of State Bureau of Educational and Cultural Affairs, Office of English Language Programs.
제공자:
English for Business and Entrepreneurship
펜실베이니아 대학교
About this Course
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귀하가 습득할 기술
Business PlanMarket ResearchEnglish LanguageEntrepreneurship
학습자 경력 결과
54%
이 강좌를 수료한 후 새로운 경력 시작하기
56%
이 강좌를 통해 확실한 경력상 이점 얻기
16%
급여 인상 또는 승진하기
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지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.
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초급 단계
완료하는 데 약 25시간 필요
권장: 5 weeks of study, 2-4 hours/week
영어
자막: 영어
제공자:
펜실베이니아 대학교
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
강의 계획 - 이 강좌에서 배울 내용
완료하는 데 8시간 필요
Unit 1: Becoming an Entrepreneur
In this unit, we will introduce course goals and logistics, then discuss basic concepts and vocabulary related to entrepreneurship.
완료하는 데 8시간 필요
23개 동영상 (총 83분), 13 readings, 13 quizzes
23개의 동영상
Course Introduction Part I - Course Overview (Video 2)4m
Course Introduction Part II - Using the Course Site (Video 3)4m
Unlockable Achievement9
What is Entrepreneurship? (Video 4 Part 1)2m
What is Entrepreneurship? (Video 4 Part 2)5m
Language Focus - Reading Skills (Video 5 Part 1)2m
Language Focus - Reading Skills (Video 5 Part 2)5m
Unlockable Achievement9
Why Entrepreneurship? (Video 6 Part 1)6m
Why Entrepreneurship? (Video 6 Part 2)2m
Ideas, Products, and Opportunities (Video 7)6m
Unlockable Achievement9
Unlockable Achievement9
Creating Simple, One-Sentence Product Descriptions (Video 8 Part 1)7m
Creating Simple, One-Sentence Product Descriptions (Video 8 Part 2)2m
Deciding on a Type of Startup (Video 9 Part 1)5m
Deciding on a Type of Startup, Guest Speaker (Video 9 Part 2)3m
Risk, Failure, and Important Steps (Video 10 Part 1)4m
Risk, Failure, and Important Steps (Video 10 Part 2)4m
Language Focus - Comparative Structures (Video 11 Part 1)4m
Language Focus - Comparative Structures (Video 11 Part 2)2m
Language Focus - Comparative Structures (Video 11 Part 3)2m
13개의 읽기 자료
Overview of the Unit5m
Video/Listening: Elon Musk's Journey to Mars2m
Game 1: Unit 1 Vocabulary Flashcards6m
BASIC: Entrepreneurship seen as solution to South Africa's unemployment crisis5m
ADVANCED: Entrepreneurship seen as a solution to S. Africa’s unemployment crisis7m
African women entrepreneurs think big and share dreams10m
“This recent grad brewed a startup by managing the details”5m
Young Entrepreneurs Win Million-Dollar Prize10m
“Many paths lead to successful business startups”5m
“Entrepreneurs find new ways to address housing shortages"10m
Video: “Ludwick Marishane: A bath without water”4m
“Broadway rallies to save a beloved diner"4m
Game: Unit 1 Vocabulary Flashcards5m
13개 연습문제
Unit 1 Assessment 1: Self-Assessment of Business & Entrepreneurship Vocabulary Knowledge10m
Check Your Understanding: "Entrepreneurship Seen as Solution to S. Africa's Unemployment Crisis"30m
Check Your Understanding: "African women entrepreneurs think big and share dreams"6m
Check Your Understanding: "This recent grad brewed a startup by managing the details"30m
Game 2: Identifying Different Types of Products30m
Game 3: Creating Product Descriptions30m
Game 4: Correlative Connectors & Sentence Connectors30m
Check Your Understanding: "Young Entrepreneurs Win Million-Dollar Prize"
Game: Connector Practice Activity30m
Check Your Understanding: "Many paths lead to successful business startups"30m
Check Your Understanding: Entrepreneurs find new ways to address housing shortages30m
Check Your Understanding: "Ludwick Marishane: A Bath Without Water"30m
Check Your Understanding: "Broadway rallies to save a beloved diner"30m
완료하는 데 8시간 필요
Unit 2: Identifying an Opportunity
This unit will cover how to do market research to determine whether a new product presents an opportunity in a market. We will focus on surveys and questions.
완료하는 데 8시간 필요
20개 동영상 (총 67분), 11 readings, 10 quizzes
20개의 동영상
Unlockable Achievement9
Informal Research - Advantages and Disadvantages (Video 2)5m
Formal Research - Advantages and Disadvantages (Video 3 Part 1)2m
Formal Research - Advantages and Disadvantages (Video 3 Part 2)4m
Language Focus - Listening Strategies (Video 4 Part 1)4m
Language Focus - Listening Strategies (Video 4 Part 2)2m
Unlockable Achievement9
Creating a Survey (Video 5 Part 1)6m
Creating a Survey (Video 5 Part 2)4m
Language Focus - Questions and Intonation (Video 6 Part 1)2m
Language Focus - Questions and Intonation (Video 6 Part 2)4m
Language Focus: Sample questions and intonation2m
Unlockable Achievement6
Collecting Data (Video 7)5m
Evaluating Results (Video 8)6m
Unlockable Achievement9
Completing Assessment 2 (Video 9 Part 1)6m
Completing Assessment 2 (Video 9 Part 2)1m
Unlockable Achievement9
11개의 읽기 자료
Overview of the Unit1m
Game 1: Unit 2 Vocabulary Flashcards5m
BASIC: Washington state's new apple joining a changing industry5m
ADVANCED: Washington state's new apple joining a changing industry7m
BASIC: Bugs are the new food4m
ADVANCED: Bugs are the new food5m
Samples of Question Forms and Intonation (for Assessment 1)2m
Assessment 2 Model10m
“Taiwanese business seeks specialized markets”5m
“People who bring their own grocery bags are more likely to buy junk food”5m
Game: Unit 2 Vocabulary Flashcards6m
9개 연습문제
Check Your Comprehension: "Washington state's new apple joining a changing industry"30m
Game 2: More Practice with Comparative Language30m
Check Your Comprehension: "Bugs are the new food"30m
Game 3: Creating Survey Questions30m
Unit 2, Assessment 1: Questions and Intonation30m
Analyzing Sample Survey Data30m
Game: Question Matching Practice Activity30m
Check Your Understanding: "Taiwanese business seeks specialized markets"30m
Check Your Understanding: "People who bring their own grocery bags are more likely to buy junk food"30m
완료하는 데 4시간 필요
Unit 3: Creating a Business Plan (Part 1)
This first part of Unit 3 will review the importance of writing a business plan and will focus on the first two sections: operations and marketing.
완료하는 데 4시간 필요
10개 동영상 (총 39분), 8 readings, 6 quizzes
10개의 동영상
Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 1)5m
Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 2)4m
Unlockable Achievement9
Business description, including management and operations (Video 3)5m
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 1)3m
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 2)3m
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 3)3m
Marketing: Part II: Business Plan (Video 5 Part 1)5m
Marketing: Part II: Business Plan (Video 5 Part 2)3m
8개의 읽기 자료
Overview of Unit 31m
BASIC: Nigeria's Wecyclers works for reusable future in Lagos5m
ADVANCED: Nigeria’s Wecyclers work for reusable future in Lagos7m
BASIC: Chinese go to Los Angeles for Kobe Bryant, but skip the beach5m
ADVANCED: Chinese go to Los Angeles for Kobe Bryant, but skip the beach7m
“50 business ideas you can start for under $100"7m
"Chilean government seeks to boost female-led start-ups"5m
Game: Unit 3 Vocabulary Flashcards7m
6개 연습문제
Game 1: Practice with degree complements and intensifiers30m
Check Your Understanding: "Nigeria's Wecyclers for reusable future in Lagos"30m
Check Your Understanding: "Chinese Go to Los Angeles for Kobe Bryant, But Skip the Beach"30m
Game 2: Sorting the 4 Ps30m
Check your Understanding: "50 business ideas you can start for under $100"30m
Check Your Understanding: "Chilean government seeks to boost female-led start-ups"30m
완료하는 데 3시간 필요
Unit 3: Creating a Business Plan (Part 2)
In this second part of Unit 3, we will learn about the Financials section of a business plan and how to create a simple, brief business plan of our own.
완료하는 데 3시간 필요
9개 동영상 (총 36분), 3 readings, 5 quizzes
9개의 동영상
Financials: Part II: Income statement (Vocabulary & concept focus) (Video 7)6m
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 1)4m
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 2)3m
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 3)3m
Strategic Language Focus - Describing Financials (Video 9)5m
Creating a brief business plan (Video 10 Part 1)3m
Creating a brief business plan (Video 10 Part 2)3m
Unlockable Achievement9
3개의 읽기 자료
Template and Model for Brief Business Plans (for Assessment 2)5m
It's a startup world!10m
Game: Unit 3 Vocabulary Flashcards7m
4개 연습문제
Game 3: Vocabulary: Word problems matching numbers with words30m
Game 4: Vocabulary: Word problems matching numbers with words30m
Game 5: Interpreting Results30m
Check Your Understanding: "It's a startup world!"
검토
4.8
ENGLISH FOR BUSINESS AND ENTREPRENEURSHIP의 최상위 리뷰
AS 제공Nov 5, 2016
What an entrepreneur need from describing your idea, market research, writing a business plan to making a persuasive pitch, the key element to attract potential investors. I do recommend this course
LK 제공Feb 29, 2020
With this course, I can have more knowledge in doing business, starting from having ideas to having funds and operating the startup. Hope to learn more about business process through other course.
FF 제공Jan 27, 2017
A cornerstone course for anyone wanting to improve their English with focus on Business & Entrepreneurship. Takes you through setting up you Business and the English you might need. Good Course!
AU 제공Feb 24, 2019
English for Business and Entrepreneurship course is a good and interesting course, i had fun learning.i'll definitely recommend the course to my loved ones. Kudos to the brain behind the course.
ND 제공Nov 23, 2019
Really enjoy it, with interactive features and relevant knowledge to both English and Entrepreneurship. Just be passion and try to focus and learn, take notes and follow till the end. Good luck!
LN 제공Jun 20, 2016
This course is really good. I came at it thinking I know English well and do not need to be taught like I'm a first grader. But I'm learning more about entrepreneurship. It is fantastic.
SZ 제공Feb 15, 2020
Very useful and practical not only for those who wants to improve their business literacy, but for those who wants to make progress in public speaking, pitching and presentation skills.
DM 제공Jul 12, 2017
i recommend that course for every one who is looking for next step in business and English business it is very handy and simple and the most is the instructor they are amazing
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UNIQUE TO THIS COURSE: Can I take this course for free?
Yes, this course is open and fully available for free. Learners will have the option to register for a Coursera certificate for purchase or through financial aid.
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