About this Course
최근 조회 4,903

100% 온라인

지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.

다음 전문 분야의 4개 강좌 중 3번째 강좌:

유동적 마감일

일정에 따라 마감일을 재설정합니다.

완료하는 데 약 8시간 필요

권장: 4 hours/week...

영어

자막: 영어

100% 온라인

지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.

다음 전문 분야의 4개 강좌 중 3번째 강좌:

유동적 마감일

일정에 따라 마감일을 재설정합니다.

완료하는 데 약 8시간 필요

권장: 4 hours/week...

영어

자막: 영어

강의 계획 - 이 강좌에서 배울 내용

1
완료하는 데 3시간 필요

Introduction to case studies in business analytics with Accenture

8개 동영상 (총 39분), 4 quizzes
8개의 동영상
Market trends and key challenges in Analytics - Mickael Svilar2m
Why is Big Data really big? - Nicolas Glady5m
Winning in Digital: Powered by Analytics - Jean-Pierre Bokobza7m
Big data & predictive maintenance in the Utilities sector - Rohit Banerji4m
Big data & advanced analytics in the Communications industry - Cian O’Hare4m
Advanced Analytics in the Public Service - Christopher Gray6m
Wrap-up: a conceptual framework of the applications of Big Data Analytics - Nicolas Glady5m
3개 연습문제
Practice Quiz on resource Sector case8m
Practice Quiz on the Global Communication case10m
Practice quiz on the Public Service case8m
2
완료하는 데 1시간 필요

Digital Transformation in the Media, the Financial Services and the Retail Sector

7개 동영상 (총 48분), 2 quizzes
7개의 동영상
Solution and success factors - Christine Removille15m
Introduction and key digital trends in Financial Services3m
Analytics capability based on “People like you"6m
How to leverage “People like you” micro-segmentation - Example 1 – Increase campaign yield3m
How to leverage “People like you” micro-segmentation - Example 2 – Optimize pricing5m
Digital transformation and wrap-up6m
2개 연습문제
Practice quiz on the "Canal+" case study14m
Practice quiz on the financial service case study14m
3
완료하는 데 3시간 필요

Advanced Analytics in Healthcare and the Pharmaceutical industry / Wrap up and Introduction to capstone

12개 동영상 (총 41분), 3 quizzes
12개의 동영상
Introduction and key challenges - Paul Pierotti2m
Correlation between life expectancy and health spending - Paul Pierotti1m
Presentation of 5 Health Analytics use cases - Paul Pierotti2m
Focus on Care Management for patients with chronic diseases - Paul Pierotti4m
Wrap up - Paul Pierotti1m
Advanced Analytics in the Pharmaceutical industry - Xavier Cimino7m
How to create value from data? - Fabrice Marque2m
Wrap up - Mickael Svilar1m
Data exploration is an iterative process - Nicolas Glady4m
Analytics exploration - Oonagh O’Shea & Noelle Doody4m
Wrap up & Capstone guidelines - Nicolas Glady2m
2개 연습문제
Practice quiz on the health service case14m
Practice quiz on the Life science industry case12m
3.7
58개의 리뷰Chevron Right

33%

이 강좌를 수료한 후 새로운 경력 시작하기

25%

이 강좌를 통해 확실한 경력상 이점 얻기

Case studies in business analytics with ACCENTURE의 최상위 리뷰

대학: LLMar 15th 2016

Business analytic explained in simple language and real case studies. Short and enjoyable videos. (recommend 1.5x~1.75x view speed)

대학: BBOct 27th 2017

This is a good course that focuses on communicating ideas which is often a weak spot for business professionals.

강사

Avatar

Nicolas Glady

Associate professor, at ESSEC Business School
Marketing Department

ESSEC 경영 대학원 정보

For over a century, ESSEC has been developing a state-of-the-art educational program that gives the individual pride of place in its learning model, promoting the values of freedom, openness, innovation and responsibility. Preparing future managers to reconcile personal interests with collective responsibility, giving consideration to the common good in their decision-making, and weighing economic challenges against the social costs are some of the objectives ESSEC has set for itself. Its ultimate goal? To create a global world that has meaning for us all. ...

Strategic Business Analytics 전문 분야 정보

This specialization is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts. We recommend that you have some background in statistics, R or another programming language, and familiarity with databases and data analysis techniques such as regression, classification, and clustering.We’ll cover a wide variety of analytics approaches in different industry domains. You’ll engage in hands-on case studies in real business contexts: examples include predicting and forecasting events, statistical customer segmentation, and calculating customer scores and lifetime value. We’ll also teach you how to take these analyses and effectively present them to stakeholders so your business can take action. The third course and the Capstone Project are designed in partnership with Accenture, one of the world’s best-known consulting, technology services, and outsourcing companies. You’ll learn about applications in a wide variety of sectors, including media, communications, public service,etc. By the end of this specialization, you’ll be able to use statistical techniques in R to develop business intelligence insights, and present them in a compelling way to enable smart and sustainable business decisions. You’ll earn a Specialization Certificate from one of the world’s leading business schools and learn from two of Europe’s leading professors in business analytics and marketing....
Strategic Business Analytics

자주 묻는 질문

  • 강좌에 등록하면 바로 모든 비디오, 테스트 및 프로그래밍 과제(해당하는 경우)에 접근할 수 있습니다. 상호 첨삭 과제는 이 세션이 시작된 경우에만 제출하고 검토할 수 있습니다. 강좌를 구매하지 않고 살펴보기만 하면 특정 과제에 접근하지 못할 수 있습니다.

  • 강좌를 등록하면 전문 분야의 모든 강좌에 접근할 수 있고 강좌를 완료하면 수료증을 취득할 수 있습니다. 전자 수료증이 성취도 페이지에 추가되며 해당 페이지에서 수료증을 인쇄하거나 LinkedIn 프로필에 수료증을 추가할 수 있습니다. 강좌 내용만 읽고 살펴보려면 해당 강좌를 무료로 청강할 수 있습니다.

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