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다음 전문 분야의 6개 강좌 중 1번째 강좌:

100% 온라인

지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.

유동적 마감일

일정에 따라 마감일을 재설정합니다.

초급 단계

완료하는 데 약 26시간 필요

권장: 5 hours/week...

영어

자막: 영어, 베트남어

귀하가 습득할 기술

Business TransformationDigital StrategyBusiness ModelDisruptive Innovation

다음 전문 분야의 6개 강좌 중 1번째 강좌:

100% 온라인

지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.

유동적 마감일

일정에 따라 마감일을 재설정합니다.

초급 단계

완료하는 데 약 26시간 필요

권장: 5 hours/week...

영어

자막: 영어, 베트남어

강의 계획 - 이 강좌에서 배울 내용

1
완료하는 데 6시간 필요

Technology-Enabled Disruptions

In this module, you will learn about some of the technological forces that are leading disruption in today’s business environment, and why incumbents in an industry fail to recognise or respond to change that is potentially disruptive. Why did Barnes & Noble give way to Amazon? Why did the minicomputer industry not survive the advent of the personal computer? At the end of this module, you will be able to recognise technology led disruptions in your own industry as well as the shifts that are required in your organisation to respond to these potential disruptions.

...
7 videos (Total 70 min), 3 readings, 3 quizzes
7개의 동영상
Clayton Christensen's Disruptive Innovation Framework14m
The Nature of Technology Led Disruptions8m
Case Discussion: The Incumbent Value Network in the Music Industry7m
Case Discussion: Waves of Technology Disruption in the Music Industry8m
Case Discussion: Impact of Technological Innovation on Consumers and Artists9m
Case Discussion: Impact of Technological Innovation on the Recording Company12m
3개의 읽기 자료
Case Study: Sony, India45m
Suggested Readings45m
Where to seek help10m
1개 연습문제
Identification of a Disruptive Innovation2m
2
완료하는 데 3시간 필요

Online Business Models

This module will talk to you about platform mediated business networks, a class of business models that characterise a variety of digital goods companies like Facebook, Apple, Amazon etc. knowledge of this class of business models will help you design business models for digital goods as well as compete with them effectively.

...
5 videos (Total 58 min), 1 reading, 2 quizzes
5개의 동영상
Management Challenges for Networked Businesses10m
Winner-take-all nature of competition amongst platform models5m
Response to Winner-take-all competition10m
Differences between platform and merchant models18m
1개의 읽기 자료
Suggested Readings1h
1개 연습문제
Identifying Platform Models2m
3
완료하는 데 4시간 필요

Designing Information Capabilities for Competitive Advantage

This module highlights the role of IT in designing information capabilities that provide end-to-end visibility in your value chain. A capability that drives the competitive advantage of companies like Walmart and Amazon. We’ll outline the ingredients of this secret sauce so you can design supply chains that transform your cost of operations.

...
5 videos (Total 68 min), 2 readings, 3 quizzes
5개의 동영상
Operating Models (Part 1)11m
Operation Models (Part 2)12m
Enterprise Systems13m
A Portfolio Approach to Managing IT Investments15m
2개의 읽기 자료
Case Study: Reliance Energy45m
Suggested Readings30m
1개 연습문제
Operating Model Design5m
4
완료하는 데 5시간 필요

Social Networks and Enterprise 2.0

This module of the course will talk about a class of technologies called Network IT that facilitate unstructured interactions in the firm and in the process, aggregate information and knowledge that is dispersed across the firm. You will learn about leveraging network IT to radically improve information flows and decision making in your firm.

...
5 videos (Total 70 min), 2 readings, 4 quizzes
5개의 동영상
Network Analytics at MASTERFOODS7m
Network IT - Contests9m
Open Innovation Models24m
Interview with Harishankaran K, HackerRank19m
2개의 읽기 자료
Suggested Readings45m
References10m
2개 연습문제
Prediction Markets vs. Polls2m
Open vs. Closed Innovation2m
4.7
89개의 리뷰Chevron Right

12%

이 강좌를 수료한 후 새로운 경력 시작하기

23%

이 강좌를 통해 확실한 경력상 이점 얻기

Digital Transformations의 최상위 리뷰

대학: CMJul 8th 2018

Great course with excellent demonstration of concepts by Prof Deepa Mani. The Online Business models and its implication in real world scenaios helped me the gauge a good understanding of concepts.

대학: RCAug 2nd 2017

Great learning experience. Could apply what I learnt immediately onto my work. Thanks a lot to Coursera for making it possible to be part of an ISB course

강사

Avatar

Deepa Mani

Associate Professor and Executive Director, Srini Raju Centre for IT and the Networked Economy
Information Systems

인도 경영 대학 정보

The Indian School of Business has successfully put India on the global map of management education by nurturing young leaders with an understanding of developing economies and the society at large. Through innovations in curricula and pedagogy to reflect the shifting business landscape, the ISB is committed to providing the best venue for management education to meet the growing need to develop young leaders who can manage global challenges....

비즈니스 기술 관리 전문 분야 정보

Products and business models in today's competitive environment are increasingly being transformed by technology. This new digital economy places IT at the centre of firm strategy and operations, and requires a new breed of IT managers and leaders who can examine technology through a business lens. The Business Technology Management specialization will empower you with knowledge of the IT domain, management, leadership and team building skills, and functional and analytical skills. These skills are critical to leverage technology to create competitive advantage. Video: Professor Deepa Mani speaks about the Specialization...
비즈니스 기술 관리

자주 묻는 질문

  • 강좌에 등록하면 바로 모든 비디오, 테스트 및 프로그래밍 과제(해당하는 경우)에 접근할 수 있습니다. 상호 첨삭 과제는 이 세션이 시작된 경우에만 제출하고 검토할 수 있습니다. 강좌를 구매하지 않고 살펴보기만 하면 특정 과제에 접근하지 못할 수 있습니다.

  • 강좌를 등록하면 전문 분야의 모든 강좌에 접근할 수 있고 강좌를 완료하면 수료증을 취득할 수 있습니다. 전자 수료증이 성취도 페이지에 추가되며 해당 페이지에서 수료증을 인쇄하거나 LinkedIn 프로필에 수료증을 추가할 수 있습니다. 강좌 내용만 읽고 살펴보려면 해당 강좌를 무료로 청강할 수 있습니다.

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