The video lectures and materials are very very helpful and insightful. The course will help you to have a different perspective about the Food and Beverage industry, and if your are working on one, it may help you in developing or improving your skills and decision making.

Very detailed, deep course about how to handle the many dilemmas one can face when managing food & beverages companies. High quality content including interviews with important characters in the industry, felt very close and personal to this characters.

The course is very well done. Materials are relevant and overall well structured. Provided materials and video lessons with Prof. Gabriele Troilo are clear and to the point.

Definitely worth the time and the money spent.

Thank you.

Very lean course that challenges stereotypes on how the F&B market woks and gives helpful insights on how to reforme your company and better tackle organizational and decisional issues on how to manage your position in the market.

Very interesting and engaging resources to learn about the F&B industry. I found it to be mostly oriented towards marketing/branding/advertising, which I didn't really know anything about and enjoyed very much.

Excellent course, very interesting points to be focus daily when you managing a F&B company. Some of the links for the complementing videos are broken, but still a very valid source of knowledge.

Hi, I am food technologist

This course was very interesting and informative and related to my field. It increases my knowledge about food and beverage management.

Thanks for this Informative course

The content of the course is great, and very well explained.

Unfortunately, many of the advertisement campaign's links don't work anymore, and you have to search for the materials on the web.

I learnt so much regarding brand positioning and value propositions. As an events manager i am glad i came across this course. I will definitely adopt and apply a lot of what i have learnt.

Instructor, content and everything was top notch!

However, the majority of the course was marketing/business theory. I would prefer more practical content on the industry per se.

Useful lessons and clear explanation. This course really offered a clear insight into the management of food and beverage industry. Complimenti alla Bocconi e Prof. Troilo!

Very helpful course, the only weak point are the youtube links, most of them have been removed from youtube.

My advise is to update the links or change the examples.

Every title could use an actual explanation. Like which companies use which kind of touchpoints, type of segmentation, place branding, distribution network...etc

Some example can result old (now we are in 2020 and the course was recorded in 2016), but the content are really interesting and focus on this industry.

Muchos de los Links estan desactualizados. Es un curso mas dirigido a la industria ne general de AYB como produccion mas que establecimientos de comida

I am a former Bocconi student and I liked this course.

However, I recommending a stronger focus on Management, as 90% of the course is about Marketing.

This course was very helpful to attain more knowledge about the topic and the lectures were actually understandable and the topics were easy to grasp.

The course was informative, well delivered and enjoyable at the same time! Must one for people aspiring for a career in food and beverage management

Very good course, as per an F&B Management course, I'd like was to be more focused on budget and costs as per labors and food and beverage costs

Great Insight and very helpful to understand the relationship between major brands and small scale brands. Also helps to launch new business.

Adorei o curso e aprendi muito, no entanto é pena a quantidade de conteúdos acessórios que já não estão disponíveis online, situação a rever.

More case studies, but overall a very satisfactory course. looking forward to version 2. Looking forward to interacting with Prof. Gabrielle.

I learnt a lot about marketing strategy and the challenges faced by the beverage industry. I am happy , I opted for this course .Thank you!

its very good and informative course but too much information about wine and beer.The examples are usually wine based which should change