About this Course
4.6
569개의 평가
158개의 리뷰

100% 온라인

지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.

탄력적인 마감일

일정에 따라 마감일을 재설정합니다.

완료하는 데 약 10시간 필요

권장: 4 weeks of study, 2-3 hours/week...

영어

자막: 영어, 프랑스어

귀하가 습득할 기술

Digital StrategyBusiness ModelInnovationEntrepreneurship

100% 온라인

지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.

탄력적인 마감일

일정에 따라 마감일을 재설정합니다.

완료하는 데 약 10시간 필요

권장: 4 weeks of study, 2-3 hours/week...

영어

자막: 영어, 프랑스어

강의 계획 - 이 강좌에서 배울 내용

1
완료하는 데 4시간 필요

Why Digital Changes Everything

Many people have yet to realize just how rapid and profound the current digital revolution is, or how quickly it’s breaking down old institutions. Yes, we’re always hearing about Google, Uber, and all those “pirate entrepreneurs.” Yes, we know technology has something to do with it. But the future is approaching even more quickly that we think. Right now, all the pieces are in place to completely change the face of products, technologies, organizations, and entrepreneurship over the next few years. This module will tell you how and why....
5 videos (Total 23 min), 12 readings, 4 quizzes
5개의 동영상
How to harness the power of digital disruption?6m
Why the pace of technological change is faster than ever?5m
Why digital opens up so many great opportunities for entrepreneurship?4m
How open digital innovation can unlock new growth?5m
12개의 읽기 자료
Let's break the ice!10m
Learning outcomes10m
Professors are there, but you don't see us!10m
Make the most of this MOOC (assessment, quizz, forums,...)10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
4개 연습문제
Digital disruption16m
The pace of digital technological change16m
The new entrepreneurial context14m
Digital open innovation12m
2
완료하는 데 3시간 필요

Creating Value in a Digital World

Once upon a time, the rules of the game were simple. People worked away in their offices to develop and sell products or services, and shared the margin between price and cost. But now this product-based way of competing is all but gone – wiped out by the new principles of value creation. Going digital means playing by new rules, powered by network effects and system goods, that radically changed the fundamentals of business. Now, people create value outside their offices by connecting in third places, and the best way to turn a profit can be to give your products away, or share your knowledge, for free. Across the board, old-style value chains are being completely disrupted by new business ecosystems....
4 videos (Total 24 min), 8 readings, 4 quizzes
4개의 동영상
How digital architectures are opening new business horizons?7m
Why physical spaces are even more crucial in the virtual world?5m
How to make a profit from free or no-margin products and knowledge sharing?6m
8개의 읽기 자료
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
4개 연습문제
Externalities12m
Connecting products and businesses16m
Digital third places16m
Digital business models16m
3
완료하는 데 2시간 필요

Thinking and acting differently

Going digital is a bit like emigrating to another country. To succeed digitally, people and firms need to adopt a whole new mindset. Entrepreneurs should forget about building the perfect business plan, and instead put the focus on “trial and learn” processes. And companies should forget about long-term strategy, protecting their IP, product planning, and entry barriers, and concentrate on running instead of defending. This is true in every area from strategic decision-making through to getting the most from the assets that firms own, control, or use – knowledge assets in particular....
3 videos (Total 17 min), 6 readings, 3 quizzes
3개의 동영상
How successful digital entrepreneurs make the most of what they’ve got?5m
How digital has changed the meaning of property and piracy?5m
6개의 읽기 자료
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
3개 연습문제
Strategy in the digital era14m
Effectuation in a digital world18m
Property in the digital world12m
4
완료하는 데 3시간 필요

Entrepreneurship in a Digital World

We usually think of the entrepreneur’s challenge as coming up with a “great idea.” But the new digital world doesn’t work on belief alone. Promises, and ideas’ potential, must be based on tangible facts. That’s why execution is so much more important than ideas. This module looks at the new context for entrepreneurs and the skills they need to succeed, including the supreme importance of execution, the key things every successful startup must do, and the essential skill of pitching ideas. ...
4 videos (Total 19 min), 9 readings, 4 quizzes
4개의 동영상
Why execution, not ideas, is the key to digital success?4m
What seed funds see when they look at a digital business?4m
Why pitching is a must-have skill for digital entrepreneurs?5m
9개의 읽기 자료
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Tell us what you think10m
4개 연습문제
The key factors of success for startups18m
The entrepreneurial epiphany16m
The new rationality of seed funds18m
The art of pitching18m
4.6
158개의 리뷰Chevron Right

60%

이 강좌를 수료한 후 새로운 경력 시작하기

27%

이 강좌를 통해 확실한 경력상 이점 얻기

최상위 리뷰

대학: TMOct 16th 2017

I just want to say a big "Thank you!" for setting up this course, it has given me so much useful knowledge, I can already not believe how I was able to do my work before I started the course.

대학: SKOct 1st 2016

This course was very well paced and designed. The information and the reading part was very helpful to understand the ongoing digital revolution and innovation leading to new evolution.

강사

Avatar

Thomas Houy

Associate Professor
Management Science
Avatar

Laurent Gille

Emeritus Professor
Economics
Avatar

Valérie Fernandez

Professor
Management Science
Avatar

Rémi Maniak

Full-Time Professor
Innovation Management

Mines-Télécom 공과대학 정보

Institut Mines-Télécom is a public institution dedicated to higher education, research and innovation in engineering and digital technologies. Always attentive to the economic world, IMT combines strong academic legitimacy, close corporate relations. It focuses on key transformations in Digital Technologies, Production, Energy and Ecology and trains the engineers, managers and PhDs who will be tomorrow’s players in these key changes of the 21st century. Its activities are conducted in Mines and Télécom graduate schools under the aegis of the Minister for Industry and Electronic Communication, one subsidiary school and three strategic partners. The IMT’s schools rank among the leading graduate schools in France....

자주 묻는 질문

  • 강좌에 등록하면 바로 모든 비디오, 테스트 및 프로그래밍 과제(해당하는 경우)에 접근할 수 있습니다. 상호 첨삭 과제는 이 세션이 시작된 경우에만 제출하고 검토할 수 있습니다. 강좌를 구매하지 않고 살펴보기만 하면 특정 과제에 접근하지 못할 수 있습니다.

  • 수료증을 구매하면 성적 평가 과제를 포함한 모든 강좌 자료에 접근할 수 있습니다. 강좌를 완료하면 전자 수료증이 성취도 페이지에 추가되며, 해당 페이지에서 수료증을 인쇄하거나 LinkedIn 프로필에 수료증을 추가할 수 있습니다. 강좌 콘텐츠만 읽고 살펴보려면 해당 강좌를 무료로 청강할 수 있습니다.

궁금한 점이 더 있으신가요? 학습자 도움말 센터를 방문해 보세요.