2016년 3월 6일
This course seemed to be easy; however it wasn't. the quiz was very tricky and had it's complexity that make us to wonder if we have the concept right in our mind. The teacher is amazing as well!.
2019년 12월 3일
Very good one! professor had done good job. I have liked this session best compare to any one. Analytics examples and they it was delt is really good. but topic is little complex in nature !
교육 기관: Teodoro O P M•
2021년 1월 3일
Excellent course, I have learned many marketing fundamentals, necessary for the leader to make good decisions.
교육 기관: Swapnesh S•
2016년 5월 10일
Absolutely amazing experience of learning with guidance from great speakers and high quality of assignments.
교육 기관: Soren G•
2021년 3월 7일
Good course! Was not broad enough for me, as I am not a marketeer!
교육 기관: Max R•
2020년 5월 27일
Last two Modules left me a bit disappointed, still a good course
교육 기관: Tobias M•
2020년 11월 23일
enjoyable examples of successful marketing activities.
교육 기관: Chirag K•
2020년 4월 22일
More focused on marketing through data analytics
교육 기관: Steven Z•
2017년 5월 11일
I loved the stats portion of the class!
교육 기관: Ravi D•
2016년 1월 30일
Great insights and follow through!
교육 기관: Ajermou M•
2016년 2월 22일
Great training, thank you so much
교육 기관: Nishith•
2020년 6월 9일
Good content and exercise
교육 기관: GARRY H•
2020년 6월 23일
very interesting course
교육 기관: Ricardo O•
2016년 1월 18일
What I liked - objective style of presentation, professional approach to the topics.
What I didn't liked - no slides for the lectures, all modules should had quizzes, excessivelly short content per module. The average videos were about 30-40 minutes per module. That is not nearly enough. As an example, specializations from Wharton (Business Foundations and Business Analytics), Michigan (Leading People and Finance) and Illinois (improving Business Finances and Operations and Digital Marketing) are offering 1-5 to 3 hours of video content per module... Plus resources - slides, excel spreadsheets and readings). Northwestern in this specialization and also on the Social Media Marketing as also in the course Scaling Operations is only offering about 30-40 minutes of material per module. In this competitive landscape for my experience, it is very short. In this course I can only - at best, give it a 3/5.
I hope you take my critique positevly and try and present more solid offers in the future. In my opinion edigital education is the future and content is king - both in quality and quantity.
Nonetheless is positive to see a top university having this kind of offerings in Coursera.
교육 기관: Laura v P•
2020년 7월 27일
the video way of teaching was perfect and as well having the text below and be able to save notes.
also content was very good to learn from, every episode had something that was new for me.
the only part that needs to be upgraded is the grading of the cases by other people. mine was graded higher than I would give myself based on that some of the answers were incorrect and rated correct. With only yes and no that should be possible. so this would need as well to be a grade from the university with 25% to make it more realistic.
교육 기관: Allie R•
2017년 5월 1일
Pretty good, but not what I expected based on the course description
교육 기관: Michael R•
2017년 5월 30일
Nice course, good content
교육 기관: Michael F•
2016년 11월 27일
교육 기관: Terry T•
2018년 5월 6일
Although I took extensive notes & reviewed all my work, I evidently missed the data actual outcomes of the data of RED, referring to peer graded assignment. Perhaps in the future there could be included more quizzes and more visual charts. More examples of bad analytics vs. good analytics.
It might be just myself, but I did not enjoy this course as compared to the other three courses. I think that compared to Professor Leigh Thompson, Course #1, there was a lot of ambiguity in the material, the analyzing of data, in my opinion only, as I believed the RED data to be on target and it was not as such.
I truly felt that the experiment conducted with RED was on target, it had a control group, it fit the definitions and produced the results adequately, but I was wrong.
I felt that the course did not fill the "clarity, clear & concise answers" to the questions assigned, but then again, I am wrong in my assumptions as those I graded got the correct answers.
Thank You anyway, for giving me the opportunity to take this course.
교육 기관: Juan S S P•
2021년 6월 8일
Theory is OK, but examples and practices look obsolete for these days.
교육 기관: Phillip S•
2016년 8월 5일
This is not a very rigorous marketing overview.