Storytelling is an essential part of leadership. Effective leaders communicate to inspire talent to excel; to partner with investors and communities; to engage with customers and clients and to grow their impact in the world as part of a global community. Cultivating an authentic, trustworthy and compelling narrative is vital to a leader’s success. This course helps leaders find their own story through personal branding; develop storytelling success with all constituencies; initiate an effective voice for crisis; interact well through social and third party media; and communicate a vision for innovation.
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Northwestern University is a private research and teaching university with campuses in Evanston and Chicago, Illinois, and Doha, Qatar. Northwestern combines innovative teaching and pioneering research in a highly collaborative environment that transcends traditional academic boundaries.
- 5 stars64.40%
- 4 stars24.62%
- 3 stars8.67%
- 2 stars1.09%
- 1 star1.19%
LEADERSHIP COMMUNICATION FOR MAXIMUM IMPACT: STORYTELLING의 최상위 리뷰
The subjects selected are relevant, the professors are very knowledgable, engaging and inspiring and they answer all the questions promptly. I enjoyed this course tremendously, highly recommended!
Very good course with a lot of great speakers. I would recommend this course to anyone wanting to broaden their leadership and communication abilities
I am thankful to coursera and the instructors' team. I was able to learn why storytelling is important for leadership and how to effectively tell stories for success.
Good storytelling advice. Please split up the homework between the weeks vs. a all at the end to allow for room to think between questions.
조직 리더십 특화 과정 정보
Equip yourself to successfully lead organizations through clarity of purpose and effective collaboration — by building and motivating teams; designing and delivering powerful stories; developing strategies to appropriately influence; understanding underlying customer analytics and applying innovative approaches to deliver impact.
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