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Learner Reviews & Feedback for Marketing Analytics Foundation by Meta

4.8
stars
1,725 ratings

About the Course

This course lays the foundation of marketing analytics. You’ll learn the basic principles of marketing, the role data analysis plays in digital marketing and how data is collected and managed. By the end of this course you will be able to: • Describe how marketers use data to inform campaign decisions • Describe the basic principles of marketing • Identify why data analysis matters in digital marketing • Implement the Meta pixel to capture data used to track visitor activity on a website • Explain how an API connects data captured offline to an online platform • Describe common platforms for online data management and evaluation • Navigate Google Analytics and Meta Ads Manager reports • Explain the significance of the privacy regulations that govern the online marketing space Regardless of your current marketing and analytics experience, this course will help you build a solid foundation for incorporating data into your marketing efforts. Learners should have basic internet navigation skills and be eager to participate....

Top reviews

JI

Jul 8, 2022

This was by far the best online course that I have ever taken. It was very easy to understand, methodical and well put together. I learned so much on spare time. I can not wait for the next course.

MP

Jul 10, 2022

This course is really helpful if you are starting fresh as a Marketing Analytics domain. It's gives a very good picture about the methods and tools we need to know for marketing analysis.

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51 - 75 of 393 Reviews for Marketing Analytics Foundation

By Victoria A D

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Feb 13, 2022

I have no background and was able to learn and apply skills learned. Set up helps retain information and learn at a good pace.

By Raj S

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Jul 27, 2023

VERY INFORMATIVE,KNOWLEDGEABLE,VERY WELL CURATED AND VERY WELL PRESENTED COURSE IN MAKETING ANALYTICS PROVIDED BY COURSERA.

By Wisnu A

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May 22, 2022

great course!

Ii really enjoy the content, it really helps on the fundamental, which often being forgotten by practioners.

By Yuan L

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Nov 29, 2021

I just finished the first course and I love it. Great examples make me understand easily after knowing those terminologies.

By Ahmed E

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Jul 23, 2022

It was a very useful course and I wish to make more progress in the following courses to be professional in data analysis.

By Rory P M

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May 17, 2022

Basic but comprehensive. The instructer is very clear and concise. Well structured content and I understood everything!

By Aleksandra B

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Jul 25, 2023

This course includes all the high-level information you need to know to get acquinted with the job of Marketing Analyst

By Milagros A T C

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Apr 8, 2023

Un curso muy completo, un poco abrumador debido a tanta información pero muy útil. La explicación muy clara y concisa.

By GUSTAVO A V Q

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Mar 31, 2023

Informacion clara y entendible, me dio un concepto mas claro de los objetivos trazados para un analista de marketing..

By Bolanle A

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Sep 4, 2022

The Professor made this course so simple for someone like me.

I really enjoyed her teaching and understood the course.

By Donald

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Nov 26, 2021

The Marketing Analytics course was in-depth and touched on vital areas of conducting analytics on marketing efforts.

By PASCHAL V

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Apr 8, 2023

This course is really engaging. I followed every bit of information explained by the instructor and I learnt a lot.

By Evalyn M

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Apr 29, 2022

This course is so interesting and fun. I've learned a lot and I'm excited to continue with the rest of the courses.

By Victor M C P

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Nov 8, 2022

Excelente curso, me permitió refrescar y consolidar mis conocimientos sobre los fundamentos del análisis del mkt.

By Jessica S

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Nov 14, 2022

I loved the course. It was packed with a lot that I didn't already know, and I am so happy to be on this journey.

By Kody M

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Jul 13, 2022

Phenomenal explinations, use of visuals, and overall content covered through the course!!! 10/10 would reccomend.

By Saowarat R

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Sep 20, 2022

A complete overview of marketing analytics that marketer should know in order to step up their analytic skills.

By Juan B J

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Nov 27, 2023

This course was very important in several topics such as: marketing, procedures, technology and user request.

By Lindsay M

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Feb 13, 2024

Very insightful. Beginner-friendly and provides useful cases that help a student understand concepts easier.

By Chinwe C U

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May 17, 2023

The facilitator is a great teacher. A great course for anyone looking at becoming a meta marketing analyst.

By TEJ B

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Sep 22, 2023

Amazing course. Helped me learn the foundation of how data and analytics can be used to improve marketing

By Heather M

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Jun 28, 2022

It was a clear, well structured course and provided the right amount of content and challenge throughout.

By Michael

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Jul 21, 2022

Very good format and easy to follow at your own pace. I hope the rest of the course is equally as good !

By Kittipong J

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Feb 7, 2023

Excellent class and good lecturers, I know more about essential marketing like ads and analysis skills.

By M I

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Nov 5, 2021

THanks a lot for effective and smart way to introduce difficult topics in an easy and interesting ways!