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Developing a Marketing Mix for Growth(으)로 돌아가기

일리노이대학교 어버너-섐페인캠퍼스의 Developing a Marketing Mix for Growth 학습자 리뷰 및 피드백

627개의 평가

강좌 소개

In this course, you will further examine how businesses create value for customers. In Marketing Management I, you learned the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and saw how they fit within different analytical frameworks that are useful to managers. In this course, you will complete a more detailed analysis of these elements in order to conduct a thorough strategic analysis of marketing opportunities and to communicate marketing decisions. This will enable you to see “marketing in action” in the business world. You will be able to: • Define all elements of the marketing mix and explain the role each element plays in creating value • Compare different pricing models • Evaluate the use of different channels of distribution by existing businesses • Critique advertising execution • Create a persuasive advertising piece This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

최상위 리뷰


2018년 2월 25일

Wonderful class and Hayden Noel is amazing and engaging professor. I learned so much about marketing, but also about how to engage my audience. I would take any class that Professor Noel teaches.


2021년 2월 20일

Great course with great content, offered by prof Noel which is a great instructor and explains the concepts slowly and with stories and examples so that they stick with you for a long time.

필터링 기준:

Developing a Marketing Mix for Growth의 117개 리뷰 중 101~117

교육 기관: 388_Kritika K

2021년 9월 13일


교육 기관: 195_SHIKHAR S

2021년 9월 11일


교육 기관: 158_SHAHIL V

2021년 8월 28일


교육 기관: KARTHIK R

2020년 9월 30일


교육 기관: Mahendran

2020년 1월 22일



2019년 12월 29일


교육 기관: Prashant R

2019년 12월 27일


교육 기관: Dr P R

2020년 5월 11일

I have completed all assignments and modules to qualify for honors certificate and also received 97.2% . kindly provide me the same .

교육 기관: Francisco R M

2020년 11월 5일

The exposition and explanation of the key concepts in each module is amazing.

교육 기관: Eshant B

2019년 7월 2일

very good study material but The assignments take weeks to get reviewed.

교육 기관: Santosh K B

2018년 11월 28일

Excellent introductory course for Marketing Management enthusiasts !!


2020년 7월 26일

It is very useful to build better career in the field of education.

교육 기관: Lissy A B T

2020년 10월 9일

It is a very complete course. The topics covered are interesting

교육 기관: Rory D

2020년 9월 16일

Very thorough and well thought through for beginners like me

교육 기관: Jeevanandham V

2020년 7월 19일

Useful this course thank you so much....

교육 기관: Sourin B

2020년 8월 10일


교육 기관: sudhansu s

2020년 7월 4일