The information is so simple but very importaint.

Assignments should be review by teachers, in my opinion.

Also, last assignment was inconsistent with what said in the course.

Amazing course..simple,lucid language for our understanding. It helped me a lot. Thank you so much for introducing this entire marketing strategy series of courses.

Just completes the definition purpose .. need to bring more meat to elaborate on definitions and real life examples with diversified . The notes were good but not that insightful for me

The lecturers have poor vocabulary and pronunciation and the videos are very repetitive. They r repeating the same thing in all the videos.

Just a theoritical course that give nothing practical about marketing. Reading marketing principles book is much better

This is the best part out of 4 in the "Marketing Strategy" specialisation. It is a recap of all the previous topics that have been presented before and it's done in a very balanced thorough manner which allowed me to properly digest all the information and also to understand how to perform the assignments. Very good course!

I really enjoyed that,course and there has been a lot to learn from this course. I truly than the instructor who has made this course so beautifully. This is the best course that I have done in the Marketing Specialisation.

Thank you IE Business School

and

Thank you Coursera

All the basics are covered with excellent explanation, Peer Graded assignments will help us to stimulate our mind. By the end, you will be understanding how to design a Marketing Plan and what aspects we should put for a good marketing plan

Excelente curso impartido por IE Business School. El profesor, inigualable, conocedor del contenido impartido y un excelente profesional. Gracias mil por permitirme dicha capacitacion.

Easy to navigate. Refined and professional instructor. Make it easy to relate and learn by quoting relevant examples throughout. All in all it was a great learning experience.

The content and the instructor and the course is very clear and mind mapped very well, I was able to do my Company Marketing Plan for 2017 using this knowledge

Really involved and detailed. Actual strategies discussed and not just theories. Quite a few videos and external resources. I learned so much from this course.

Great Course. It also summarizes the three courses that was taught previously. I'm in love with marketing and Coursera.

Really I just wanted to let you know that the course is very very high quality and the instructor is more than perfect

The course is very interesting and informative. Thank you so much for instructing Ana Pelayo.

Great and simple! Very useful for Junior brand manager. Thanks

The best course from the Marketing Strategy Specialization.

Very useful topic and help me up to reach next level.

really amazing course and instractor

it was really nice experience

忙着准备考研，完成的不是很好，不过我会继续努力完成的

Very interesting course

Very well done course.

the accent of the teacher is not clear!!!