This course has been developed to provide students with the latest instruction on the best way for creators, consumers, and facilitators to navigate the resurgence of one of the world’s most exciting industries: the music business. Three things are clear about today’s music industry: The consumption of music is expanding at the greatest rate in history and from the most portals ever imagined, the cost of producing music is decreasing, and the number of artists creating and seeking to expose their work and develop careers through the Internet has increased dramatically. Whether you’re a music creator, consumer, or facilitator of this process, you’ll want to understand the history, underpinnings, and basics of the music business. Course author John Kellogg—administrator, educator, entertainment lawyer, performer, and radio and television personality—offers students the opportunity to learn the fundamental principles of the developing new music business, for now and into the future.
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Berklee College of Music was founded on the revolutionary principle that the best way to prepare students for careers in music is through the study and practice of contemporary music. For more than half a century, the college has evolved to reflect the state of the art of music and the music business. Berklee serves distance learners worldwide through its award-winning online extension school, Berklee Online.
- 5 stars88.47%
- 4 stars9.99%
- 3 stars1.05%
- 2 stars0.12%
- 1 star0.33%
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Loved the way of teaching done by Mr. John Kellog. Immense respect for his hard work & the way he is eager to share his knowledge with others. Will go for more of the berklee courses
Great course!! John does an amazing job at teaching the foundations with enthusiasm! I wish I could take the Music Business 101 class but was thankful for this to get me started.
Eye opening as a beginner trying to get into the music industry and trying to get "paid, not played". Thanks John for the info! We will see where this Spotify, TikTok era takes us.
This course is fantastic. John Kellogg is a great, engaging teacher. I have learned many things about the music business, which I am sure will greatly benefit me throughout my career.
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