This course has been developed to provide students with the latest instruction on the best way for creators, consumers, and facilitators to navigate the resurgence of one of the world’s most exciting industries: the music business. Three things are clear about today’s music industry: The consumption of music is expanding at the greatest rate in history and from the most portals ever imagined, the cost of producing music is decreasing, and the number of artists creating and seeking to expose their work and develop careers through the Internet has increased dramatically. Whether you’re a music creator, consumer, or facilitator of this process, you’ll want to understand the history, underpinnings, and basics of the music business. Course author John Kellogg—administrator, educator, entertainment lawyer, performer, and radio and television personality—offers students the opportunity to learn the fundamental principles of the developing new music business, for now and into the future.
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Berklee College of Music was founded on the revolutionary principle that the best way to prepare students for careers in music is through the study and practice of contemporary music. For more than half a century, the college has evolved to reflect the state of the art of music and the music business. Berklee serves distance learners worldwide through its award-winning online extension school, Berklee Online.
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Amazing course and great teaching. The way things were taught was very clear and concise. I loved taking this course and want to keep re-taking it as the information is so valuable.
This class is an amazing opportunity to get a handle on all the important behind-the-scenes info regarding music business success. John Kellogg is a highly, highly valuable resource here.
This course is fantastic. John Kellogg is a great, engaging teacher. I have learned many things about the music business, which I am sure will greatly benefit me throughout my career.
Great course!! John does an amazing job at teaching the foundations with enthusiasm! I wish I could take the Music Business 101 class but was thankful for this to get me started.
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