NK
2016년 12월 20일
Professor Ignacio elaborated the concept of positioning in a detailed manner. 5C's are very nicely explained. The videos are short and engaging which helped in increasing concentration.
LO
2018년 2월 7일
It has been very instrumental in my case as i redefine the strategy for my organization. Simple and easy to understand with very good case study literature provided. Thanks guys
교육 기관: Bernat R
•2017년 12월 12일
Very clear and straightforward, although some of the tests mere messy, some of the answers were dubious or interpretable. But the course itself was very instructive and useful. Thanks
교육 기관: Linda W O
•2018년 2월 8일
It has been very instrumental in my case as i redefine the strategy for my organization. Simple and easy to understand with very good case study literature provided. Thanks guys
교육 기관: Shiref a m
•2017년 8월 25일
a real valuable source of learning positioning and really talented and well educated instructors , my only concern is that Citroen case study that there was no eng subs at all
교육 기관: Valeria M G
•2020년 2월 19일
Excelent course, very well explained, really liked the examples and journals! Would definitely recommend it and Professor Gafo is a great teacher! Congrats!
교육 기관: Julien H
•2020년 1월 12일
Great teacher, loved the many examples that were given.
The only problem I had was with the audio quality when the video was recorded in public.
Thank you !
교육 기관: Kasuntha M
•2021년 2월 7일
Great course to learn about Positioning and Marketing Strategy. I highly recommend this course. Thank you for offering this valuable course to me
교육 기관: Mohammad M
•2021년 12월 29일
If you want to have a clear map of the marketing process especially marketing strategy, this MOOC is a must-have course.
교육 기관: Karthik P R
•2020년 6월 3일
It was a great refresher to my Marketing Management classes in MBA. Thanks to IE for putting up this great stuff here!
교육 기관: Manikandan K
•2018년 9월 25일
it was a great experience and modular course for to under stand market and sell the products in difference environment
교육 기관: Edgar
•2016년 11월 9일
Es un curso que me ayudó a entender mejor como posicionar un producto y marca en el mercado. Es un curso muy retador.
교육 기관: Alejandra S
•2016년 11월 14일
I like how the teacher explain the topics and the resources that he used to explain them such as the interviews
교육 기관: Reynaldo V
•2017년 10월 19일
This was both highly educational and a great source for practical ideas that I'm already using at work.
교육 기관: Priyesh R
•2020년 5월 31일
Very nicely done. Learned a lot about positioning. It gave me new insights to be tried in my startup.
교육 기관: Jubilee G
•2017년 6월 20일
Gives a sound and clear knowledge of Positioning and related concepts. Thank you for this platform...
교육 기관: Social c D m a
•2022년 5월 16일
Very insightful, it gives you a broad idea on how to come up with an effective marketing strategy
교육 기관: Jorge C A
•2021년 8월 21일
I enjoyed it a lot, and learnt a lot as well! Thank you IE and Coursera for the opportunity
교육 기관: Ihsan M
•2018년 10월 6일
Super informative course. I really loved this course. Thank you professor and thank you IE.
교육 기관: Ajay C
•2020년 5월 15일
Great content. The quizzes are extremely engaging and challenging at the same time.
교육 기관: Izabella C
•2020년 4월 30일
The course covered all the promised content and was well explained bu the teacher.
교육 기관: Saurabh M
•2017년 2월 20일
Great course and explanations were in detail. Would highly recommend this course.
교육 기관: Shabanova O
•2019년 1월 19일
I like it. This course was interesting and full of knowledge. Thank you Coursera
교육 기관: Savdar I
•2018년 3월 12일
Highly recommended for young entrepreneur and start-up entrepreneur especially.
교육 기관: Kehinde D
•2020년 5월 10일
Great course but it was quite tough since I do not have a marketing backgroud
교육 기관: Naveed I
•2020년 5월 9일
This course is really really helpful in my career thanks to positioning team
교육 기관: Abhishek S
•2020년 2월 23일
Wonderful learning with great insights from real life Case Studies, Thanks