Welcome to Graphic Design, the second course in the Effective Communications Specialization. Over 70 different companies have provided this specialization to their employees as a resource for internal professional development. Why? Because employers know that effective visual communication is the key to attracting an audience, building a relationship, and closing the sale.
이 강좌는 Effective Communication: Writing, Design, and Presentation 특화 과정의 일부입니다.
제공자:
이 강좌에 대하여
Students should be somewhat fluent in the use of basic composition-friendly software. PowerPoint, Keynote, and InDesign are all ideal.
배울 내용
Apply inspired design ideas to your own work.
귀하가 습득할 기술
- Graphics
- Typography
- Presentation
- Graphic Design
Students should be somewhat fluent in the use of basic composition-friendly software. PowerPoint, Keynote, and InDesign are all ideal.
제공자:

콜로라도 대학교 볼더 캠퍼스
CU-Boulder is a dynamic community of scholars and learners on one of the most spectacular college campuses in the country. As one of 34 U.S. public institutions in the prestigious Association of American Universities (AAU), we have a proud tradition of academic excellence, with five Nobel laureates and more than 50 members of prestigious academic academies.
강의 계획표 - 이 강좌에서 배울 내용
Getting Started
This week introduces you to the importance of recognizing good design as the starting place for creating professional, attractive work of your own. We will look to the ubiquitous world of graphic design to establish a vocabulary of successful design and to find inspiration for our own projects. We will also discuss course prerequisites and review a basic digital design glossary that will help you navigate your chosen application.
The Blank Canvas
This week will look at the blank canvas – the untouched rectangle that will become our design project. We’ll discuss the importance of working with a grid, understanding negative space, and using appropriate margins. This week will also explore the palette of elements which, when chosen and used wisely, ensure that the finished design project is successful. We’ll cover type, color, images, and graphic elements such as borders, bars, and backgrounds.
Tricks of the Trade
It's time to start designing! In this week, we'll discuss the process of composition. We'll use the palette items covered in week 2, and deploy common visual design “tricks” such as contrast, repetition, sublimation, tension, and more. To help see both the effect and the universality of these design approaches, we'll look at design examples from art history, film, and current media. We’ll also cover the strategy of composition. We'll see that providing an obvious target, maintaining a natural visual flow, and prioritizing information are all critical to clear visual communication.
Revision and Distance
As we've said before, designers don't work in a vacuum. Our work will be judged by others, and, as good designers, we will learn to take that judgement constructively and in stride. In this week we’ll talk about what it means to be confident, yet open to criticism. We’ll explore the importance of revision as an ongoing component of design, as well as the need to enlist feedback and maintain distance in assessing our own work.
검토
- 5 stars80.69%
- 4 stars16.28%
- 3 stars2.36%
- 2 stars0.43%
- 1 star0.21%
그래픽 디자인의 최상위 리뷰
Amazing course content, amazing instructor, really helped to think, what is Graphic Designing. It' a really detail and practical course. I really Thanked the Inspector and Coursera.
I love this course. It's easy and meaty and gave me what I needed: a straightforward basic vocabulary on graphic design and design tricks that are trustworthy. Thank you very much.
Highly engaging and stimulating course. I enjoyed putting the practices taught in the lessons in the assignments. The design principles are simple to grasp, practical and effective. Thank you!
I think that the discussions would be more useful if students had detailed instructions on how to create the images in Microsoft Word or PowerPoint and then take a screenshot to make a jpeg image.
Effective Communication: Writing, Design, and Presentation 특화 과정 정보
Over seventy companies and tens of thousands of students worldwide have used Effective Communication to deliver ideas powerfully in the workplace. By taking Business Writing, Graphic Design, and Successful Presentation, you’ll hone your written, visual, and verbal business presentation skills. You'll learn to write well-organized, clear business documents; to design elegant presentation slides, reports, and posters; and to present and speak with confidence and power. In the final Capstone Project, you'll develop a portfolio of work—including a memo, a slide deck, and a presentation—to showcase your communication skills and represent your personal brand. The Effective Communication Specialization takes you on a journey of self realization. You’ll learn that excellence in communication involves the ability to express who you are—your best self—in everything you do.

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