Mar 20, 2017
Although they are harder concepts and more practices to remember, it was a very insightful course! I truly enjoyed the additional readings to elaborate on the lectures. Thank you very much, IE!
Jun 12, 2016
Great course. All the concepts were clearly explained. They had provided plenty of case studies, articles, journals and books to read. The content delivery was great. I found it very useful.
교육 기관: Chinmay S•
Sep 09, 2019
Loads of information received through this course. Being a fresher, the content seems pretty exhaustive & holistic. Some nice & relevant examples in every video lecture.
교육 기관: Newman O O•
Jan 02, 2018
Interesting but very tough quizzes. I learnt the act of pricing in marketing. The instructor was excellent, practical and clear in his explanations and teachings
교육 기관: Matthias T•
Jan 14, 2018
Well explained videos as well as many important theories of pricing are covered. Moreover, there is a good variety of very interesting articles provided.
교육 기관: Shravanthi A•
Nov 29, 2016
Got great content. Helps in pricing-decision-making analytically as well. Very good examples and simulation. Enjoyed the course. Totally worth it.
교육 기관: nader m a•
Aug 04, 2016
really useful course covering the fundamentals of pricing and the common concepts in that field using both quantative methods and qualitative ones
교육 기관: Arunabh D•
Apr 06, 2016
A good to get the details of Pricing Strategies. Although some basics weren't covered, the overall learning from the modules are worth taking.
교육 기관: ASHISH B•
Jul 11, 2017
Great Course and the way Prof. explained is amazing. I like the questionnaire and prefer to have more quant practice questions in the course.
교육 기관: Helder R V•
Apr 27, 2016
Very detailed examples and good explanations. Excellent base to build upon the more advanced material needed to work in the marketing area.
교육 기관: Mahmoud A•
Oct 07, 2019
It was a fantastic course, It helps me to practice marketing planning and implementation with the best I can, Thank you IE Business School
교육 기관: Anastasia D•
Apr 27, 2016
Thank you, Professor, it was really interesting and a little hard in the beginning. Everything very logically described, everything clear.
교육 기관: Elchin M•
May 16, 2020
Great course! However, topics are spread too widely. Would be better to focus on bigger videos instead of small bite-sized videos.
교육 기관: Luis A D d F•
Jan 20, 2019
Great course, covers the main topics about pricing and even have some part on customer psychology. Very complete and great!
교육 기관: Gabriel O C•
Jan 19, 2018
Amazing course! Simple and very powerful. I learned a lot of useful tools and things I've never thought about pricing !
교육 기관: Kiran M•
Oct 26, 2017
Excellent course on Pricing. Highly recommended to anyone who wants to learn the basics and intermediaries of Pricing!
교육 기관: Ricardo D R R•
Dec 21, 2019
Excellent! Explains very well the topics in a dynamic way.
Excelente! Explica muito bem os tópicos e é dinâmico.
교육 기관: 김태엽•
Nov 06, 2018
Organized, well summarized, and the video surely explains well the concepts of the pricing strategy.
교육 기관: César G•
Feb 26, 2017
Creo que contempla todos los temas, un poco de economía, estadística y varios libros interesantes. Lo recomiendo
교육 기관: Łukasz•
Jun 07, 2016
Really good, essential course in the field with great lecturer and many helpful resources.
교육 기관: Alejandra T V•
Feb 25, 2018
I now feel capable of setting prices for my future business and/or at a marketing management job. Thank you!
교육 기관: PIYUSH S•
Apr 23, 2020
Excellent Course with lots of insights on Pricing, Demand, Economics, and insights of consumers' demand.
교육 기관: Raymond C•
Dec 25, 2018
Very challenging and informative. Thankful to be a part of this online course. Thank you, Mr. Boehm.
교육 기관: Nicolas M•
Jan 07, 2017
I really enjoyed following this course mixing theory, practice and insights for field professionals.
교육 기관: KAMPHA K N•
May 29, 2020
The course give the idea how to prize optimally with the given reseach data for different prices.
교육 기관: Dylan M•
Oct 07, 2016
This course offered a lot of practical information that I plan to immediately apply in my job.
교육 기관: Jacques K H•
Aug 26, 2017
I loved. Thank you very much for the course and for making me a better professional.