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Video: ¿Qué es el proceso de diseño (parte 1)?

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Entender el diseño

애리조나주립대학교

4.7(253개의 평가) | 8.9K명의 학생이 등록함

Creatividad, diseño e innovación: Técnicas y herramientas 전문 분야에서 4의 강좌 3

¿Qué es el diseño? ¿Qué hacen los diseñadores para practicar su arte y que crean? ¿Qué importancia tiene el diseño de las corporaciones en la sociedad y la cultura? ¿Quiénes son algunos de los diseñadores más importantes de nuestra época y que han hecho? ¿Cómo uno puede convertirse en diseñador? Estas son algunas de las preguntas que exploraremos en este cuso introductorio de diseño. Con frecuencia se ha descrito el diseño como solución de problemas, el proceso de convertir las ideas en realidad o los medios, mediante los cuales podemos hacer que el mundo sea un lugar mejor. En este curso, hablaremos de una variedad de definiciones de diseño, la naturaleza del proceso de diseño y formas de práctica de diseño como el diseño de productos, diseño de experiencia de usuario, diseño gráfico, diseño interior y diseño de modas. Hablaremos de estos temas mediante los análisis de casos de varias cosas icónicas y cotidianas que nos rodean. Este curso le ayudará a entender tales conceptos como el pensamiento creativo, estrategia de diseño, investigación de diseño, y el proceso del diseño para que los aplique a su propio trabajo.

강의 계획서 보기

배우게 될 기술

Environmental Economics, Economics, Consumer Behaviour, Communication Design

검토

4.7(253개의 평가)

5 stars
194 ratings
4 stars
48 ratings
3 stars
9 ratings
2 stars
2 ratings

M

Jun 14, 2016

A pesar de ser diseñador gráfico, este curso me ayudó a comprender la forma en la que el diseño se convierte en un afecte de cambio en la sociedad, excelente curso!!

LP

Jan 01, 2017

Hola estoy muy agradecida con este curso, me encantó ya que no solo aprendí diseño, también practique el idioma inglés, excelente el profesor!! Gracias coursera <3

수업에서

Modulo: ¿Qué es el proceso de diseño?

Esta semana introduciremos el proceso de diseño y continuaremos explorando las múltiples perspectivas del diseño. Contestaremos la pregunta ¿Qué es el proceso de diseño? y, por medio de ejemplos concretos, demostraremos una tarea importante de cada paso del proceso de diseño (ej. innovaciones medicas). En la Semana 2 (a) describiremos las fases esenciales del proceso de diseño; (b) ilustraremos las tareas más importantes de cada fase del proceso de diseño; (c) definiremos el contexto de diseño de acuerdo a las profesiones y los contextos donde se utiliza (Diseño de Interiores, Diseño de Paisajes, Diseño Gráfico, Diseño de Interacción).

Video: ¿Qué es el proceso de diseño (parte 1)?4:29

Video: ¿Qué es el proceso de diseño (parte 2)?16:46

강사:

Prasad Boradkar
Professor

스크립트

Greetings, everyone. This presentation is about the design process and I'm going to show a quick diagram that explains the design process. This is called the squiggle. It was designed by a designer Damian Newman. And if you look at this diagram, it shows a really complex, intertwined, intricate process at the beginning of the design. And as we move towards the end, it flat lines and gets simpler and gets easier and that's typically how to design process works. You start of with lots of ambiguity. A lots of uncertainty. And as you move through the design process, so that ambiguity and uncertainty reduces as you move toward the end. The beginning of the design process is often referred to as the fuzzy front-end. And essentially, refers to the fact that in the beginning of the design process their is less information, less knowledge, more discovery and that gets less and less as you go through the design process. So, this is a complex process. There's a significant amount of uncertainty involved, but there are steps in the design process that can make it easier. So, lets walk through the steps of the design process. Step number one can be referred to as phase one in which you identify the problems that your trying to solve. So first stage in any situation is that you go into an environment, you look for the problems, because it's very important to make sure that you're solving the right kind of problems. Problem identification is just as important as problem solving, that's phase one. That's the first step in the design process. Step two is to Gather Information. So once you know the kinds of problems that you want to solve, it's important to go and use all the different methods that you can to gather information. This could include doing interviews, doing observations, following people around. Essentially trying to understand the context in which the problem exists, so that you can come up with a solution that is appropriate to that context that you're examining. That's phase two. Phase three can be referred to as Capturing Insights. What happens in this phase is that once you have identified the problems, once you've gathered a significant amount of information, you can now start to analyze that information, analyze that data and start drawing some insights from it. This is phase three. Phase four is about now Generating Ideas. So once you've got these insights from the context, once you've got all the learnings from the research that you've done, you can start generating ideas. And we'll talk about several forms of generating ideas like brainstormings, sketching, as examples of how can you generate new ideas that address the problem that you're trying to solve. The next phase is selecting concepts. Very often what happens in the phase of generating ideas is you come up with a series of solutions, lots and lots of ideas essential to the design process to have as many potential ideas as possible. Once you have that, now you have to start narrowing down. Once you have to now start selecting some of the concepts that you think are the most appropriate and solve the problem in the best possible way. So, that is selecting concepts. The phase after that is referred to finalizing the solution. So after selecting a series of concepts, you then narrow down into one solution, one idea and that solution is finalized. So, you figure out all the details for that one solution from various perspectives and then the last phase of the process is implementing the innovation. So essentially, what you've done is you've gone through the design process. You've solved the problem. You have a solution. You designed it. You detailed it. The last stage is to actually implement it to go out into the world and make the solution of reality. Very often, what happens in the design process also is once the solution is implemented, you start the process all over again. You look at what works? What doesn't work? How successful it is? How unsuccessful it is? Which parts are better? Which parts are poorer? And then you improve all that by going through the entire process all over again, so that in a nutshell is the design process. Some key things to keep in mind. It's ambiguous in the beginning, but gets clearer as you move towards the end and the several phases of the design process that try to make sense of that ambiguity and off the structure of the design process. Thank you.

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