Case Study Intro: Pepsi Refresh

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강의 계획서 보기

배우게 될 기술

Marketing, Digital Marketing, Marketing Mix, Pricing Strategies

검토

4.7(5,425개의 평가)
  • 5 stars
    3,986 ratings
  • 4 stars
    1,154 ratings
  • 3 stars
    187 ratings
  • 2 stars
    39 ratings
  • 1 star
    59 ratings
OA

May 31, 2019

A really useful course, which contains new information about 3D Printing, and some new strategies for digital marketing. If you are new to digital marketing, I advise you to start with this course.

AN

Jan 18, 2017

Great! This first course is an awesome introduction to the digital marketing world. It will change your mind and will open your eyes to show what it's already happenning and you didn't realize yet.

수업에서
Digital Tools for Persuading Customers to Buy Your Products
How are products promoted in our digital world? In this module, you learn how new digital tools are enabling customers to take a more active role in promotional activities.

강사:

  • Aric Rindfleisch

    Aric Rindfleisch

    John M. Jones Professor of Marketing

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