Create a Customer Satisfaction Survey in Qualtrics

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Coursera Project Network
학습자는 이 무료 안내 프로젝트에서 다음을 수행하게 됩니다.

Develop a Deeper Understanding of the Importance of Studying Customer Satisfaction.

Create and Edit a Customer Satisfaction Survey Template in Qualtrics.

Finalize and Be Ready to Distribute the Customer Satisfaction Survey.

인터뷰에서 이 안내형 체험 보여주기

Clock2 Hours
Beginner초급용
Cloud다운로드 필요 없음
Video분할 화면 동영상
Comment Dots영어
Laptop데스크톱 전용

By the end of this project, you will discover how to create a basic Customer Satisfaction survey in Qualtrics. This type of study will help your business more accurately understand how customers in various segments feel about your business or a particular product or service. These studies can be very important to an organization because they can help you gauge an overall level of satisfaction with your business or with the purchase of one of your products or service lines. In this type of research, it can actually prove just as beneficial to gain insights from those customers that are unhappy with certain aspects of the organization as it can be to identify those customers that are truly satisfied. Identifying levels of dissatisfaction early and often can help organizations continue to capitalize on areas of success, but more importantly, allow them to rectify any major issues prior to those issues becoming truly detrimental to the brand. Upon completing this project, you will be able to deepen your understanding of customer research studies and design a basic Customer Satisfaction survey in Qualtrics. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

요구 사항

No background necessary.

개발할 기술

  • Market Research
  • Advertising
  • Public Relations
  • Branding

단계별 학습

작업 영역이 있는 분할 화면으로 재생되는 동영상에서 강사는 다음을 단계별로 안내합니다.

  1. Understand the advantage of Customer Satisfaction surveys and create a free Qualtrics account.

  2. Choose a survey template and navigate the landing page.

  3. Format the Customer Satisfaction survey.

  4. Draft survey questions/answer choices and personalize the template to fit company objectives.

  5. Survey finalization and distribution.

안내형 프로젝트 진행 방식

작업 영역은 브라우저에 바로 로드되는 클라우드 데스크톱으로, 다운로드할 필요가 없습니다.

분할 화면 동영상에서 강사가 프로젝트를 단계별로 안내해 줍니다.

자주 묻는 질문

자주 묻는 질문

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