New Coursera's Essential Skills Playbook

A skills roadmap for the critical skills you need across your organization to survive and thrive in the era of digital transformation.

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Curated Course Collections to get you started.

The best courses on Coursera—mapped to your learners' needs.

Data Science for Business Analysts

This Course Collection helps Analysts learn to translate their organization’s data into reports and simple visualizations to communicate findings.

Courses Include:

Introduction to Data Analytics for Business
Fundamentals of Visualization with Tableau
Excel Skills for Business: Intermediate II
Information Visualization: Applied Perception
Model Thinking

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Digital Marketing

This Course Collection is designed to provide employees with the tools and techniques they will need to succeed in a digital marketing environment, such as social media channels, search engine optimization, viral content, analytics tools and more.

Courses Include:

What is Social?
Engagement & Nurture Marketing Strategies
Content, Advertising & Social IMC
Marketing in a Digital World
Search Engine Optimization Fundamentals
The Business of Social
Advanced Content and Social Tactics to Optimize SEO
Content and Social Tactics to Optimize SEO
Marketing Analytics
Digital Analytics for Marketing Professionals: Marketing Analytics in Theory

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Mini MBA

Designed for junior-level professionals in any business function, this Course Collection was designed to present the core skills of an MBA-style education for employees who want to improve their business acumen and accelerate their careers.

Courses Include:

Foundations of Business Strategy
Advanced Business Strategy
Competitive Strategy
Measuring and Promoting
Value Creation
Financing Investments and
Managing Risk
Building and Sustaining Innovative Organizations
Operations Management

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Digital Transformation

This Course Collection is designed to help employees navigate and innovate in a rapidly changing business landscape in which digital technology is continually disrupting traditional business models.

Courses Include:

Digital Transformations
Agile Meets Design Thinking
Building and Sustaining Innovative Organizations
An Exploration of Cutting-Edge Topics
The Economics of Media Platforms
Surfing the Digital Wave
Digital Business Models
Design Thinking for Innovations
Innovation Management
Surviving Disruptive Technologies

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Web Development

Designed for anyone who is interested in web development, this Course Collections provides learners with the skills needed to develop compelling web sites and web apps.

Courses Include:

Front-End JavaScript Frameworks: Angular
Multiplatform Mobile App Development
Ruby on Rails: An Introduction
Rails with Active Record and Action Pack
Ruby on Rails Web Services and Integrations
Introduction to HTML5
Introduction to CSS3
Interactivity with Javascript

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Machine Learning & Artificial Intelligence

This Course Collection focuses on the cutting-edge field of machine learning, which leverages artificial intelligence to provide computer systems with the ability to automatically learn and improve from experience.

Courses Include:

Neural Networks and Deep Learning
Machine Learning Foundations: A Case Study Approach
Machine Learning: Regression
Mathematics for Machine Learning: Linear Algebra
Programming for Everybody (Getting Started with Python)

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Content developed by the world's leading institutions.

What courses are popular with companies today?

AI for Everyone

deeplearning

This non-technical course will help you understand technologies like machine learning and deep learning to apply AI to problems in your organization. You'll see examples of what today’s AI can and cannot do, how it’s impacting society and how to navigate through these changes.

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Neural Networks & Deep Learning

deeplearning.ai

This course covers the ways to build, train, and apply deep neural networks. Featuring case studies from healthcare, autonomous driving, music generation, and natural language processing, learners will master not only the theory of deep learning, but also see how it is applied in industry.

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Marketing in a Digital World

University of Illinois

Help your teams understand how digital tools are changing marketing by shifting the balance of power from firms to consumers. One of the most popular courses on Coursera, Marketing in a Digital World is rated by Class Central as one of the Top 50 MOOCs of All Time. This course is part of the iMBA offered by the University of Illinois.

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Becoming a Principled and Persuasive Negotiator

Yale University

This course teaches a winning framework for shaping negotiations with persuasive, principled arguments. Learners will leave the course better able to predict and interpret, and shape the behavior of those they face in competitive situations.

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High Performance Collaboration

Northwestern University

In this course, your learners will gain essential skills to develop and expand their leadership repertoire. Learners will engage in self-assessments to analyze their leadership style, develop team charters to optimize their groups, and develop a game plan for effective negotiations.

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Design Thinking for Innovation

University of Virginia

Design thinking provides the tools your employees need to think like innovators and uncover creative opportunities. In this course, Professor Jeanne M. Liedtka provides an overview of design thinking and introduces several tools to help learners understand design thinking as a problem solving approach.

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Learning How to Learn

UC San Diego

Coursera's most popular course will turbocharge your learners' knowledge acquisition and prime the way for them to master new skills. Covered: illusions of learning, memory techniques, how to deal with procrastination, and best practices for mastering tough subjects.

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