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Digital Marketing Analytics in Practice(으)로 돌아가기

일리노이대학교 어버너-섐페인캠퍼스의 Digital Marketing Analytics in Practice 학습자 리뷰 및 피드백

3,204개의 평가

강좌 소개

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Digital Analytics for Marketing Professionals: Marketing Analytics in Practice is the second in a two-part series of complementary courses and focuses on the skills and practical abilities analysts need to be successful in today's digital business world. You will be able to: - Identify the web analytic tool right for your specific needs - Understand valid and reliable ways to collect, analyze, and visualize data from the web - Utilize data in decision making for agencies, organizations, or clients This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

최상위 리뷰


2020년 8월 7일

Thoroughly enjoyable "journey" for this course. The syllabus was great, very well structured, thus easy to follow. Each module, including honors, can easily be completed in a day if you have the time.


2020년 8월 31일

thoroughly enjoyed the course. A big thanks to Instructor Kevin hartman for this perfectly organized course. Materials were on point and easy to understand. Got entirely new observations on analytics.

필터링 기준:

Digital Marketing Analytics in Practice의 690개 리뷰 중 176~200

교육 기관: Nadia P

2020년 10월 24일

Thank you so much to Kevin Hartman and the Coursera Team. Digital Marketing demystified!

교육 기관: Golam M M A

2020년 6월 22일

Great course! I find the course material very helpful to explore data analytics better.

교육 기관: Joe F

2018년 7월 9일

This was an extremely interesting class and Professor Hartman was absolutely fantastic!

교육 기관: Amilcar J L R

2021년 5월 28일

Excellent introduction to data analysis and very good references and support readings.

교육 기관: Salma A

2019년 5월 21일

its really interesting to get involved in this course. its very useful to me.

Thank you

교육 기관: Gustavo A P

2020년 11월 16일

Great insights of Marketing Analytics and its practical application and implications!

교육 기관: Mauricio P

2017년 5월 25일

Great content material. Presenter was very engaging and visual aids were on the spot.

교육 기관: Halide V M

2021년 3월 13일

It was so great to take this course! I have learned a lot about marketing analytics!

교육 기관: MD. T R

2020년 6월 30일

Fantastic course, great distribution of content, and an amazing teacher. Thank you.

교육 기관: Roshen S

2016년 4월 28일

Great content and well presented by the lecturer connecting to the previous module.

교육 기관: Rumanti D P

2020년 11월 22일

very well delivered, course materials and topics are updated, i am very satisfied!

교육 기관: Cristhian S M A

2021년 4월 30일

Great material, videos, reading... etc.

Thanks to all the team behind this course!

교육 기관: Mialy A

2017년 9월 17일

Really impacting and a lot of powerfull clues explaining by the professor Hartman

교육 기관: UDAY P

2020년 5월 15일

excellent content, gave competent insights about the digital analytics and world

교육 기관: Andres P

2018년 7월 9일

This is an amazing course! I like every course in this specialization until now.

교육 기관: Sabrina W

2016년 12월 12일

Very good course, give a practical knowledge about digital marketing analytics !

교육 기관: Hiroany D V C F

2020년 6월 11일

very good course, the instructor very organized in his explanations, I liked it

교육 기관: Gopakumar V S

2017년 11월 12일

It is very helpful more the beginners, to know the basics of digital marketing.

교육 기관: Fausto O

2016년 11월 22일

Great content! With great teacher and great articles. Loved Avinash's articles!

교육 기관: Madhu T

2017년 6월 5일

Great Course Great Insights. A must to get a better grip at Digital marketing.

교육 기관: Andrea R

2016년 5월 4일

Excellent! The way the Professor explains the opics is very clear and engaging

교육 기관: Gabriel N O

2018년 11월 16일

Great Course !! Analytic tools , processes and practices very well explained.

교육 기관: Amr A

2016년 11월 28일

Very good material, it added to my knowledge for sure, I recommend taking it.

교육 기관: Laurent B

2021년 9월 1일

I​ liked the dynamism and the variety of topics that the professor addressed

교육 기관: Precious G

2021년 4월 15일

I am so exited this is the best knowledge I need to achieve my future goals.