AG
May 10, 2020
Great course.Coursera provides wonderful opportunity for analytics learners through the course.Well designed course packed with assignments.Just Loved every lessons of the course.Thank you Coursera.☺
SW
May 7, 2020
This was a good and challenging course. It really gave me the basic foundations of marketing.
It challenged me to think and I enjoyed the projects that were incorporated to give hands on training.
By Emre A
•Jan 16, 2022
Very surface level information and applications. If you have coursera plus, might be worth checking out, but I wouldn't recommend paying for the course individually.
The instruuctor has a high level of energy and motivation, but the material is lacking. Thanks for the enthusiastic presentation and the squash!
By KRITIKA G
•Nov 6, 2017
It covers basics of marketing analytics and not a very advanced level. For advanced levels you may want to look at other courses on MA. The professor is good and helps gain understanding of the topic succinctly . It is good to start with but advanced knowledge will be required to better understand the topic.
By Vivian Y L
•Oct 2, 2020
The course content is not very well organized or structured, it makes the content forgetable and I always find myself missing the key points of the course. And the course material is mostly words or charts, so it's actually a bit boring. Hope the developer of this course can add more elements to it.
By Binoy P
•May 19, 2020
Quite informative but the instructor need to be more clear in his explanation. More than once I found error in his formula. That results in more confusion for the viewer.
Worst part is him going overboard with squash and vegetable analogy. Please stop dad jokes.
By Naomi F G
•Nov 17, 2017
Explanations were quite difficult to follow and exams contained questions that weren't explained properly during the videos. Questions should be in line with examples of the video classes and I felt some of them were more complicated.
By Shahrukh s
•Apr 22, 2020
I believe there should have been a little more in depth discussion and application and regression. The content of week 1 does not include any squash!! so I believe a course on analytics without numbers seemed quite weird
By Arush S
•Apr 10, 2020
Assignments could be more comprehensive and more practical tasks ensured deeper learning. Moreover, topics like CLV were not covered in detail. Else the course was good for someone will no or little knowledge. Cheers!
By Garyfallia K
•Jan 13, 2021
It was an nice experience! I am studying food science an technology and one of my courses was marketing and alalytics , concequently this experience with coursera helped me to comprehend to a better extend marketing
By Pengkai X
•Mar 24, 2019
The course provides good background information about marketing and basic analytics methods. But there are not many examples in each module and not enough mathematical explanation for each calculation.
By Sherry C
•May 29, 2020
I wished there was more of a breakdown of how to use excel to compute R square and essential metrics for a regression line. The course seems a bit outdated. The instructor was a bit repetitive..
By Vinyas N M
•May 17, 2020
Brilliantly designed Course
Calculations have to be explained more Logically, especially regression
I ,being a statistics student ,could not understand the logic behind the calculations done
By KARUNYA K G
•Nov 21, 2020
it was very nice course and we known about what is marketing analytics in the real business life it was very easy to understand and I was understand that what is marketing in business.
By Bernard Y Y K
•Sep 8, 2020
High level introductory course into marketing analytics, but mostly theoretical. More hands on session would be really helpful in driving the concepts into practice.
By Emerson B
•Feb 2, 2024
learned some helpful things but not as practical as I'd hoped for wanting to move deeper into a marketing career (currently with a self-taught understanding)
By SUBODH A S
•Apr 8, 2020
want a little bit more clarification about all thing all this tech in short but I learnt to many new things and also how to apply things which I know.
By Malladi R G K
•Jul 30, 2020
this course is great except it didn't explained the practical analytic tools. the math done and things put together is confusing
By Shubham D
•Sep 9, 2017
Some areas are very easy whereas some areas are very difficult. There is no alignment in the syllabus. Can look over the issue.
By David L
•May 18, 2022
Attempts to cover very complex topics in minutes or so. More clear basic introductions and explanations would be helpful.
By Sharron D
•Mar 24, 2016
Very good information a little confusion with the regression it's like doing algebra but I like the course.
By siddhant g
•Sep 30, 2019
very basic coverage of all the topic, i was expecting some in depth knowledge for the price i have paid
By Poorvika B
•May 25, 2020
More of theory and less of practical experience. But a nice experience for beginners
By Deeksha G
•Aug 7, 2020
the course was knowledgeable, although more emphasis could be given on explanation.
By AgnÄ— F
•Jun 29, 2020
The information itself is ok, but I was not a fan of the actual "story-telling".
By R R
•May 7, 2018
Compared to the other courses that I have done this was not very interesting
By Kelly L
•Aug 25, 2017
This teacher is not very good explaining.. besides.. he goes pretty fast