2020년 5월 25일
For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.
2020년 12월 13일
I'd like to recommend this course as it was instrumental in providing for me the necessary push to shift industries. The course content was well thought-of, clear, easy to absorb and very interesting.
교육 기관: Anneli O•
2020년 1월 17일
Very interesting, hands on and competent teachers. I also liked all the various forms for my learning: videos, podcasts, e-books, quiz's and assignments.
The only thing that I did'nt like very much was the peer review-assignment in week 4. I had to wait a really long time before two people reviewed it.
Otherwise - I really recommend this course!
교육 기관: Rajdeep D•
2020년 7월 14일
Though sometimes extremely repetitive, the course itself offers an in-depth look at content marketing as a whole and allows us to truly grasp the niches of content marketing. A great way to start and get a true look into what content marketing is and how YOU can utilize it into your website, company, organization, etc. Great course!
교육 기관: Theresa D•
2020년 5월 25일
Overall the course was helpful for frameworks and to keep my practice up-to-date with concepts that are used in other markets. Sonia was very clear and easy to follow. Some podcast interviews weren't accessible The value of these courses also increase if participants do their part in working hard and giving constructive criticism.
교육 기관: Monica S•
2020년 6월 12일
I really enjoyed this course, I've learned a lot of interesting things about the basics of content marketing. A lot of useful insights. The first 3 weeks especially have a lot of important content.
The only thing I didn't like too much were the readings, as they took a lot of time but the content was also quite repetitive.
교육 기관: Bintang R•
2020년 5월 4일
The course was concise and suitable for complete beginners. However, some videos are not shown as intended by the instructor where she attempts to show a video of her 2 colleagues explaining about some details in the course in the next video, but the video was never be shown to us instead it jumped into the next lesson
교육 기관: Alexandra P•
2020년 6월 19일
This course is very well done. It gives a broad overview on what content marketing is but it also get very specific on how to actually create and strategically use your content.
Video lectures are clear and supplemental readings very useful. The only “drawback” is the absence of written scripts for podcast lessons.
교육 기관: Elyse R•
2020년 6월 28일
Was very heavily targeted at those already working in copy writing or in a position to write copy for a company they are involved in. Still, all areas taught can be adapted to anything the student needs it for and will certainly help up skill those who wish to learn more about this area of writing.
교육 기관: Nadia K•
2020년 6월 8일
The course was great and provided me useful tools to takeaway in my professional career! Perhaps the only feedback about the lessons is that it would help if the podcasts were featured more prominently, could they not be attached as part of the main video? In any case, everything else was great!
교육 기관: Diana O•
2020년 12월 22일
The course was organised and the objectives for each module and the course in general were clear and the content well delivered. The reading resources are great and it is plenty of complementary information to the course and socia media marketing in general, contained in them. Thank you!.
교육 기관: Kalifa L•
2020년 7월 8일
Very helpful and educational. It is important to take notes. They will help when taking the quizzes. My only complaint is that the peer grading can be a little unfair. I had to submit an assignment multiple times in hopes that considerate people would grade me fairly so that I could pass.
교육 기관: Sandro K•
2022년 4월 8일
Podcasts could be done differently by doing videos with visuals. This would help learners to consume the stuff better. Also, I would highly appreciate shorter readings which are more on point. Otherwise, I can just highly recommend this course. Nice balance between theory and practice.
교육 기관: Yaneris•
2019년 10월 14일
Very interesting class. Gives some general guidelines on how to improve your journey as a content marketer, and also some good practical exercises to adapt what you've learned and improve your skills. I recommend this not only for copywriters but also for social media managers as well.
교육 기관: Rajesh S J•
2020년 7월 3일
A good course to get you started with or if you want to implement content marketing in your current role to increase engagement in your communications. The course is not that rigorous neither is it easy. The learnings are spread across 3 elements i.e Video, Audio and Reading material.
교육 기관: Ervin J D P•
2020년 9월 12일
It would help if there were live videos instead of the audio files, but otherwise the lectures were very concise, though I think the e-books are a lot better read than to tune into the videos. But all in all, the course is worth taking for every content marketer or writer out there.
교육 기관: Giuseppe G•
2017년 9월 25일
Great course that serves both as a perfect introduction to the subject and as a more in-depth look at some of its aspects. I found some parts to be a bit too repetitive, but other than that it's really worth it if you're interested in copywriting or content marketing in general.
교육 기관: LaPuertaDeslizante d•
2021년 3월 6일
Overall it was a really good course Sonia Simone was great and the information was really useful, I found that the presentation of the course can be improved and some of the examples used in the course are out of date, but nothing to significant. I really liked it. Thank you.
교육 기관: Anindita S•
2020년 12월 7일
I really loved the course. It really helped me brush my business marketing strategy skills to the standards of 2020.
I had a lot of fun with the worksheets. My biggest takeaways were the empathy and experience maps. Gained immense knowledge from the reading materials provided.
교육 기관: Mochammad I K•
2020년 5월 11일
I think it would be nice if this course doesn't have separate podcast mp3s in the videos but rather just put a soundwave after Mrs. Simone laid out the overview for a video so it would be less distracting. But the overall material is sublime and well-structured.
교육 기관: Dhanty P•
2020년 6월 23일
For me, this course helped me get knowledge on the basics. Materials given probably not really related to this days in 2020 as we have more dynamic strategy. But to learn the basic theory is good, so we can strategize more effectively to promote our content.
교육 기관: Ujesh N•
2020년 7월 16일
This course gave insights into content marketing in a fine way. Overall Learning journey & course material was good. Just one thing to add is that this course is created around 2012 to 2015 so I would have given 5 Star if they would have updated the course.
교육 기관: Jane E•
2020년 4월 22일
There were some lessons that seemed to be missing but overall, it was a highly educational experience. Ms.Simone was clear and concise with her teachings and I feel as if I've learnt a lot from her that I can apply to both my career and professional growth.
교육 기관: Nihit P•
2020년 9월 30일
It's an amazing course for anyone beginning his/her journey in the field of Content Marketing. The course structure is a good mix of audio, video, & text material. Weekly assignments and practical connection of the content with real-life is praiseworthy!
교육 기관: Jessie P•
2020년 4월 23일
Sonia is a seasoned professional. In this course she shared a lof of useful tips for content marketing. However, you must write your own content to put all the skills into practice. This course helps me think about my own work while learning new tricks.
교육 기관: Nikolina F•
2019년 10월 3일
This is a solid introduction to Content Marketing. It gives an overall structure to the craft and a few opportunities to practice what is being learned. I feel more confident following this craft and will be deepening my knowledge with other courses.
교육 기관: Javier G•
2017년 7월 10일
I think it is a great introductory course. I would have love to watch more videos en listen less podcasts - or not making the podcasts so important - because is not that easy always to listen them on the go with the app. But in general I'm satisfied.