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UX Research at Scale: Surveys, Analytics, Online Testing(으)로 돌아가기

미시건 대학교의 UX Research at Scale: Surveys, Analytics, Online Testing 학습자 리뷰 및 피드백

141개의 평가
29개의 리뷰

강좌 소개

This UX course will provide an overview of survey methodology from the perspective of UX research. UX surveys typically focus on uncovering user needs, connecting needs to user characteristics, and gaining insight into user attitudes towards systems they use. In this course, learners will learn the basics of UX survey research and conduct a survey of their own design! Learners will be introduced to techniques for gaining UX insights from large numbers of users, including web analytics, A/B testing, and remote unmoderated studies. We will discuss how these techniques work, when they can be applied, and what can be learned by using them. What You’ll Learn: -Learn how web analytics works and how to analyze analytics data -Understand how to develop A-B tests, before/after, and multivariate experiments -Learn how to set up and analyze remote unmoderated testing studies -Analyze and report on large scale user experience studies Learn about the different types and uses of surveys in UX research -Understand the survey population: when to sample, when to recruit -Develop a survey instrument that meets your requirements -Analyze and report on surveys -Learn to critique user surveys...

최상위 리뷰


2021년 1월 31일

Clear expectations and requirements. Long, thorough course. Be prepared to work, but very helpful and relevant.


2019년 11월 3일

Awesome course!! Learned so much and projects were very applicable to real scenarios

필터링 기준:

UX Research at Scale: Surveys, Analytics, Online Testing의 29개 리뷰 중 1~25

교육 기관: Christopher C

2019년 5월 14일

The second instructor, Hogan, really needs to work on her slides, as well as explain concepts thoroughly. The 5th quiz was extremely difficult, as it seemed none of the content was discussed by her. Also, the interview in week was a complete waste of my time, seemed like Hogan was just winging it and gained no valuable information. The modules with Hogan truly need work.

교육 기관: Riazul I

2019년 9월 25일

The course was very difficult for me as the couse assignments were not clearly outlined. It looked like that Mr. Lampe finished his complete lecture at one go and he was always in hurry. However I was able to understand his lectures and finish the assignments. But I was very confused during the lecture of the second teacher as her lectures seemed to be complex and unclear. The lectures and the assignments were not cohesive as many tasks were not covered during the lecture. I hope in the future the assignmets will be given after providing concrete examples in the lectures. Otherwise it would make it very difficult to finish an online coures in due time.

교육 기관: Logan W

2020년 1월 16일

The female professor's assignment about analytics is confusing and unorganized. She also spoke in a way that was extremely superfluous so it was difficult to absorb her lecture material. And the first quiz she gave asked questions about material she hadn't covered yet. So I had to google my way through it. Then when I started the next week's lesson, oh look there it was. Extremely frustrating. I enjoyed her round-table discussion with other members of the UX Research community as well as the final project. But overall, her section of this course was very frustrating. The beginning section was great! The male professor who started us off was very enjoyable and his lessons were easy to comprehend. I learned a great deal from him, so thank you!

교육 기관: Rohini A

2020년 2월 16일

Assignments were very vague, especially the Analytics Dataset. Most of us were super confused.

교육 기관: Kelsey S

2019년 7월 11일

The course was very lecture-heavy. I learned a lot about surveys because there were many concrete practices and examples. I learned very little about analytics. The grading was not rigorous and I received little peer feedback.

교육 기관: Orit E

2019년 11월 19일

Content-wise the course is great!

Assignment construction isn`t as good, especially for non-English speakers. the instructions were hard to understand.

교육 기관: Guoyu E W

2020년 4월 29일

Overall good. Some assignment instructions are quite confusing (e.g., Week 6).

교육 기관: nicole l

2020년 4월 19일

I didn't like the classes about analytics, I think it could bring more information. Slides and videos in general could be better organized, the order was confusing. There were many repetitive and long classes classes too. The other courses of this specialization are way better than this one.

교육 기관: Gloria W

2021년 2월 19일

I think this course has great materials. However, it has the worst quiz design I've ever seen. Funny how I'm taking a course in designing survey questions, yet the quiz questions that were designed by the instructors are so horrible.

They ask you to choose the "least true", "most false", "not uncommon" option. I'm like??? Why don't you follow the rules you teach about writing short, simple questions that reduce cognitive burdens?

교육 기관: Marc S

2020년 12월 16일

Great videos and resources but the assignments in this course are poorly described and often lack enough instruction/clarity to successfully complete the assignments. Additionally, most of the quizzes include questions about content that was not covered in the lecture videos or other course resources.

교육 기관: Lucia M K

2020년 5월 3일

Very well-structured and put-together. The assignments are very useful and if you do spend more than 2 hours executing them, you'll end up with three nice projects. I would have liked the Analytics part to be more in-depth, but I understand that would be difficult. I would recommend this course to any UX researcher, even a seasoned one, to refresh some knowledge...especially on surveys & questionnaires, which are very hard to do well!

교육 기관: Sintra C

2020년 10월 4일

I think this course is very useful: it allow you to do practical exercises and to learn practically. You can test your skill.

교육 기관: Lauren O

2021년 2월 1일

Clear expectations and requirements. Long, thorough course. Be prepared to work, but very helpful and relevant.

교육 기관: Teaghan I

2019년 11월 3일

Awesome course!! Learned so much and projects were very applicable to real scenarios

교육 기관: Iris L

2020년 5월 15일

Great class! I learnt to conduct a survey and run preference testing.

교육 기관: Roberto A F

2020년 6월 22일

Very well explained and didactic.

교육 기관: William A

2019년 5월 19일

Very detailed examples.

교육 기관: Ili S

2020년 4월 14일

Highly recommended !

교육 기관: Grace M C H

2020년 6월 17일

I think this course serves as a good introduction to Analytics. To be honest, I was expecting to learn more about HOW to analyze data and what each metric means and then how to leverage the product from this information but I found this module to be rather superficial. Anyhow, regarding the other 2 main subjects of the course, they do explain some important concepts such as data types, sampling, best practices for survey design, usability scales, etc. Overall I now feel more confident about these topics which I think is a good outcome for the course!

교육 기관: Abhishek G

2020년 5월 24일

I think it was a very good course. There were a lot of quizzes and assignments which led to an increase in time this course was completed. Assignments would need 2-3 hours easily for each. So if you don't have that much time, then think about taking another shorter course. Instructors are good and so is the content

교육 기관: Steven S

2021년 2월 26일

Great crash course in conducting UX research at scale.

교육 기관: Zahid H

2020년 8월 29일

Awesome Course for UX Research.

교육 기관: Daniel C

2021년 4월 8일

Great classes!

교육 기관: Balu K

2020년 2월 3일

Thank you sir!

교육 기관: YOSHUA

2020년 11월 27일