VB
Apr 16, 2018
Well, this is great course since I did it online, but the material well covered and the lecturer give clear and interesting material through video. I will take another course after this. Thank you.
OA
Feb 29, 2016
I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.
By Romany G
•Jul 4, 2020
this course opens the gates before me in analytics in digital world. it gave me the interest to measure and collect data to tell a story.
so recommended
By ANISHA S
•May 9, 2020
The course could have been more better , more interactive with more case studies revolving around all topics . All together it was a nice course
By Parth J
•Jun 6, 2020
This course gives a good perspective of current digital tools businesses have at hand, how consumer habits have transformed into digital behavio
By Jonathan F G
•Dec 7, 2020
Great course. I think that putting case studies (companies utilizing such marketing aspects) for each topic would enhance learning experience.
By Ritu P
•Jan 8, 2020
I really enjoyed this course and have learnt a lot of new things that will help me in the future. I look forward to doing more courses.
By Givi M
•Apr 14, 2020
This course was surprisingly interesting and full of good literature. Needs a bit of an update, but other than that, was very helpful.
By Kerry-Ann M K
•May 16, 2021
For my first time being exposed to this subject area I found it very interesting, and the course was presented well by the lecturer.
By Humam S
•Aug 22, 2017
Great course , A lot of knowledge can be learned out of it specially when it comes to digital marketing technical tools of analytics
By stuart a
•Sep 18, 2018
covers the basics quite well. lot of entry points for further study on data sources, analysis techniques, business needs and risks.
By Pornpun J
•Aug 12, 2019
I like this course. The content here is not all new, but everything was rearranged to make your digital learning life easier.
By PURNIMA M
•Jul 25, 2020
COURSE is good but the grading system is disappointing as there are no enough peers in this group to review my assignment.
By Artem K
•Jul 12, 2020
Great course in general. but in the last lesson, materials often repeat what already has been shown before in the course.
By Vinayan S
•Apr 9, 2018
A very insightful course! A good learning journey! Would have loved to have some case studies as part of the curriculum
By Deelip r D
•Feb 20, 2021
overall the course in nice but a bit difficult to understand in which more concentration and dedication is required
By Changfeng Z
•Dec 16, 2019
The course is great! But it will be great if the marketing tools mentioned in the class will be introduced briefly.
By Sofia R C
•Nov 5, 2018
Super interesting! Really liked the way the course is organised and the lectures are very well explained. Thanks!
By Natasha F
•Mar 8, 2018
Good course but I feel as though a lot of the stats need to be updated, as many of them are around 5 + years old.
By Ahmed S M A
•Feb 27, 2018
The style of Kevin Hartman, Visiting Professor & Head of Analytics at Google is Good and I wish him more success
By Marsha M
•May 18, 2020
Great theory, I thought it was going to be dry because analytics is not my strong part but I really enjoyed it.
By Richa G
•Sep 11, 2016
It was a good course. Concepts like ZMOT and CDJ were the most interesting topics in these course !! Thanks.
By Charlotta T
•Mar 16, 2017
I found the course to be very informative and I learned a lot. The reading was very intense but very good.
By Stephan H
•Sep 15, 2016
Great content, nice presentation but Coursera website is slow, especially the submission step is unstable.
By Salvatore C
•Apr 28, 2020
Interesting and well structured course. My only concern is about videos lessons, sometimes were too short
By R C
•Feb 22, 2017
really enjoying the course, good information presented well and access to excellent reading materials
By Suryasree R
•Nov 7, 2016
Great reads, a good course to start with to understand the basics of digital marketing and analytics.