About this Course
최근 조회 8,879

100% 온라인

지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.

유동적 마감일

일정에 따라 마감일을 재설정합니다.

중급 단계

완료하는 데 약 18시간 필요

권장: 5 weeks of study, 5 hours/week...

영어

자막: 영어
Course을(를) 수강하는 학습자
  • Chief Financial Officers (CFOs)
  • Business Developers
  • Consultants
  • Entrepreneurs
  • Managing Directors

100% 온라인

지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.

유동적 마감일

일정에 따라 마감일을 재설정합니다.

중급 단계

완료하는 데 약 18시간 필요

권장: 5 weeks of study, 5 hours/week...

영어

자막: 영어

강의 계획 - 이 강좌에서 배울 내용

1
완료하는 데 3시간 필요

INTRODUCTION TO DIGITAL TRANSFORMATION

13개 동영상 (총 97분), 3 readings, 1 quiz
13개의 동영상
What do we need to learn about Digital Transformation?7m
Interview by Eric Veal on "Digital Transformation" for AppsJack podcast7m
The Revolution9m
Hype and adoption - Part I9m
Hype and adoption - Part II8m
Digital Master7m
Embrace the present and build the future6m
Leading for innovation9m
Knowing and loving your customer8m
The human factor4m
How to get business and IT right?12m
What did we learn about Digital Transformation?3m
3개의 읽기 자료
What is digital transformation?30m
GERMAN: 2017 Study on Digital Transformation in Germany10m
Keeping Score: Why digital transformation matters?10m
1개 연습문제
Test your knowledge about Digital Transformation20m
2
완료하는 데 3시간 필요

AUGMENTED, VIRTUAL AND MIXED REALITY

11개 동영상 (총 69분), 8 readings, 1 quiz
11개의 동영상
Forget TV and YouTube: Why customer immersion is the next generation of media to master for marketers7m
What is the difference between AR and VR? And why do I care?6m
What do you need to experience and enjoy VR or AR content?6m
Content rules all around! In 360 degrees, content rules even more5m
Show me the money. Billions in the AR and VR markets3m
What does NASA, Ikea, BMW, and others do with AR and VR?8m
How to go shopping in a virtual world? The retail industry experience8m
My own virtual experience1m
Succeeding in Marketing and Advertising with VR and AR12m
What did we learn about virtual, mixed and augmented reality?3m
8개의 읽기 자료
VR, AR, MR and What Does Immersion Actually Mean?15m
Video: Tech Trends 2017: Mixed reality: AR, VR, and IoT collide5m
How VR And AR Can Enhance The Retail Experience10m
A preview of the first wave of AR apps coming to iPhones10m
How to Create a Content Marketing Strategy for Virtual Reality10m
The Next-Generation of Virtual Reality for Brands and Marketing10m
Augmented Reality: Marketing's Trillion-Dollar Opportunity10m
Video: A glimpe of the future through an augmented reality headset with Meron Gribetz (TEDTalk)10m
1개 연습문제
Test your knowledge about virtual, mixed and augmented reality28m
3
완료하는 데 4시간 필요

INTERNET OF THINGS

9개 동영상 (총 77분), 10 readings, 1 quiz
9개의 동영상
What is Internet of Things?11m
Market trends and key companies and technologies5m
The monetary and competitive opportunity of “The Internet of Things”11m
How real companies embrace IoT9m
A world of possibilities: IoT Communities for you2m
The customer journey with IoT16m
Blueprint Journey IoT14m
What did we learn about IoT?1m
10개의 읽기 자료
2017 Internet Of Things (IoT) Intelligence Update10m
Video: Create the Internet of Your Things - Microsoft's Vision for IoT2m
How The Internet of Things Will Impact Customer Service10m
Unlocking The Value Of The Industrial Internet Of Things (IIoT) And Big Data In Manufacturing10m
How The Internet Of Things Is Changing Online Marketing10m
Video: From Field to Fork - a Single ERP Solution for the Entire Food Supply Chain7m
Case study: manufacturing15m
The Tesla IoT Car20m
Why IoT and Why Now?10m
Refillable cups, popcorn buckets, and coke freestyle at universal orlando – complete insider’s guide10m
1개 연습문제
Test your knowledge about IoT36m
4
완료하는 데 3시간 필요

ARTIFICIAL INTELLIGENCE AND BIG DATA

11개 동영상 (총 90분), 4 readings, 1 quiz
11개의 동영상
The key terms about big data and artificial intelligence13m
The not so secret sources of all that data you should know11m
The Who is Who of Big Data and AI14m
Will Artificial Intelligence replace your and my job?10m
Ways to leverage big data in your marketing strategy​8m
Intelligent Customer Engagement requires AI10m
Learning from Companies using AI4m
Getting Future Ready with AI7m
Scenarios for your organization1m
What did we learn about Big Data and AI?36
4개의 읽기 자료
Between coffee sips: The Starbucks Case10m
More terms you may want to know10m
Contradictory views of technology and science leaders​10m
What Data-Driven Creative Means For The Future Of Advertising​10m
1개 연습문제
Test your knowledge about Big Data and Artificial Intelligence20m
4.2
40개의 리뷰Chevron Right

20%

이 강좌를 수료한 후 새로운 경력 시작하기

12%

이 강좌를 통해 확실한 경력상 이점 얻기

20%

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New Technologies for Business Leaders의 최상위 리뷰

대학: EEJul 4th 2019

Really good course to get a general view of the technologies that are shaping the market!. Looking forward for the next version of this course

대학: ATMay 19th 2018

This is an interesting course that keeps me updated in emerging technologies. Mark's delivery of the course is exceptional!

강사

Avatar

Mark Mueller-Eberstein, Dipl. Kfm.

Instructor of Professional Practice - Faculty
Rutgers Business School

러트거스 뉴저지 주립 대학교 정보

자주 묻는 질문

  • 강좌에 등록하면 바로 모든 비디오, 테스트 및 프로그래밍 과제(해당하는 경우)에 접근할 수 있습니다. 상호 첨삭 과제는 이 세션이 시작된 경우에만 제출하고 검토할 수 있습니다. 강좌를 구매하지 않고 살펴보기만 하면 특정 과제에 접근하지 못할 수 있습니다.

  • 수료증을 구매하면 성적 평가 과제를 포함한 모든 강좌 자료에 접근할 수 있습니다. 강좌를 완료하면 전자 수료증이 성취도 페이지에 추가되며, 해당 페이지에서 수료증을 인쇄하거나 LinkedIn 프로필에 수료증을 추가할 수 있습니다. 강좌 콘텐츠만 읽고 살펴보려면 해당 강좌를 무료로 청강할 수 있습니다.

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