About this Course
최근 조회 3,779

다음 전문 분야의 5개 강좌 중 1번째 강좌:

100% 온라인

지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.

유동적 마감일

일정에 따라 마감일을 재설정합니다.

초급 단계

완료하는 데 약 22시간 필요

권장: 4 hours/week...

영어

자막: 영어

다음 전문 분야의 5개 강좌 중 1번째 강좌:

100% 온라인

지금 바로 시작해 나만의 일정에 따라 학습을 진행하세요.

유동적 마감일

일정에 따라 마감일을 재설정합니다.

초급 단계

완료하는 데 약 22시간 필요

권장: 4 hours/week...

영어

자막: 영어

강의 계획 - 이 강좌에서 배울 내용

1
완료하는 데 4시간 필요

Introduction to Developing Opportunities for Corporate Entrepreneurs

6개 동영상 (총 36분), 6 readings, 1 quiz
6개의 동영상
A brief history of corporate entrepreneurship4m
Key enablers of corporate entrepreneurship6m
Setting up a formal structure for corporate entrepreneurship3m
Preview of the Corporate Entrepreneurship Specialization4m
Preview of the Online Master of Professional Studies in Technology Entrepreneurship10m
6개의 읽기 자료
Welcome to Developing the Opportunity for Corporate Entrepreneurs10m
Meet Dr. James V. Green10m
Connect with your Classmates10m
Our Recommended Textbook for the Course10m
The Lean Enterprise: How Corporations Can Innovate Like Startups10m
Explore the Online Master of Professional Studies in Technology Entrepreneurship10m
2
완료하는 데 5시간 필요

Thinking Entrepreneurially

21개 동영상 (총 204분), 5 readings, 3 quizzes
21개의 동영상
The Opportunity Analysis Canvas2m
What are entrepreneurial opportunities?11m
Asking for ideas from employees5m
What is strategic decision-making?9m
Why study strategic decision-making?6m
What is your decision-making style?7m
Designing a career path for corporate entrepreneurs7m
Do you have a high need for achievement?10m
How does individualism influence your decision-making?7m
Do you believe that you have control of your own destiny?9m
Are you able to effectively focus your time and resources?8m
Do friends characterize you as an optimist?9m
Do you have high self-efficacy?15m
Do you exhibit high cognitive motivation?10m
What is your tolerance for ambiguity?16m
Preparing for the pitfalls of corporate entrepreneurship5m
Do you have the confidence to attempt the difficult?7m
What is your risk tolerance?21m
Are your interpersonal skills well developed?10m
Are you rich in social capital?16m
5개의 읽기 자료
The Opportunity Analysis Canvas10m
The Opportunity Analysis Canvas10m
The Opportunity Analysis Canvas10m
The Opportunity Analysis Canvas10m
Resource Revolution: How to Capture the Biggest Business Opportunity in a Century10m
3개 연습문제
Challenge Activity10m
Challenge Activity6m
Challenge Activity6m
3
완료하는 데 10시간 필요

Seeing Entrepreneurially

16개 동영상 (총 174분), 4 readings, 3 quizzes
16개의 동영상
What impact do knowledge conditions have in your industry?16m
Are the demand conditions in your industry favorable?20m
What is the lifecycle stage of your industry?15m
Is the industry capital intensive?14m
Is the industry advertising intensive?13m
Are you trying to enter a concentrated market?5m
What is the average size of a company in the industry?12m
What demographic changes are creating new market needs?11m
What psychographic changes are opportunistic?8m
What technical advancements are emerging?11m
What societal changes are presenting new opportunities?6m
What political and regulatory forces will influence the market?8m
How does the learning curve influence your success?10m
What complementary assets are critical to develop?11m
What is the reputation of your competitors?7m
4개의 읽기 자료
The Opportunity Analysis Canvas10m
The Opportunity Analysis Canvas10m
The Opportunity Analysis Canvas10m
The Opportunity Analysis Canvas10m
4
완료하는 데 4시간 필요

Acting Entrepreneurially

13개 동영상 (총 99분), 3 readings, 2 quizzes
13개의 동영상
What is value innovation?6m
What existing factors can you eliminate?6m
Where can you reduce factors and not reduce value?5m
Which factors can you raise above competitors?8m
What new factors can you create?5m
Is the problem real?7m
Does your solution create value for your stakeholders?9m
Is your advantage superior and sustainable?15m
Can you build the right team at the right time?15m
Assembling and unleashing a diverse workforce2m
Final Thoughts3m
Learn More with the Master of Professional Studies in Technology Entrepreneurship10m
3개의 읽기 자료
The Opportunity Analysis Canvas10m
The Opportunity Analysis Canvas10m
The Opportunity Analysis Canvas10m
1개 연습문제
Challenge Activity8m
4.4
9개의 리뷰Chevron Right

Developing the Opportunity for Corporate Entrepreneurs의 최상위 리뷰

대학: MSFeb 10th 2018

You guys are great.Just love each every time i spent listing these lectures.\n\nThank you Coursera

강사

Avatar

Dr. James V. Green

Director of Entrepreneurship Education
Maryland Technology Enterprise Institute

메릴랜드 대학교 칼리지파크 캠퍼스 정보

The University of Maryland is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of the national academies and scores of Fulbright scholars. The institution has a $1.8 billion operating budget, secures $500 million annually in external research funding and recently completed a $1 billion fundraising campaign. ...

Corporate Entrepreneurship: Innovating within Corporations 전문 분야 정보

For an increasing number of established companies, creating new business opportunities within the company is an imperative for success. Maturing technologies and aging product portfolios are requiring companies to create, develop, and sustain innovative new businesses. The Corporate Entrepreneurship Specialization is designed for those interested in learning how to innovate and apply entrepreneurship principles in the corporate setting. Learners will develop knowledge on how to navigate the barriers to creating, developing, and sustaining innovative new businesses or initiatives within existing companies. These new activities rarely fit neatly within well-established systems, processes, and cultures. Learners will develop the skills, and learn the tools and best practices, for identifying and developing the entrepreneurial opportunities, building business models, creating strategies for leading innovation, and financing innovation. These four topics comprise the four courses of the Corporate Entrepreneurship Specialization, along with a final project. The Corporate Entrepreneurship Specialization is for individuals who are charged and/or inspired to develop and lead new businesses within established companies. It's specifically designed for junior- and middle-managers with the the opportunity, or responsibility, to start new businesses or initiatives within their company or division, in any industry, and in any country....
Corporate Entrepreneurship: Innovating within Corporations

자주 묻는 질문

  • 강좌에 등록하면 바로 모든 비디오, 테스트 및 프로그래밍 과제(해당하는 경우)에 접근할 수 있습니다. 상호 첨삭 과제는 이 세션이 시작된 경우에만 제출하고 검토할 수 있습니다. 강좌를 구매하지 않고 살펴보기만 하면 특정 과제에 접근하지 못할 수 있습니다.

  • 강좌를 등록하면 전문 분야의 모든 강좌에 접근할 수 있고 강좌를 완료하면 수료증을 취득할 수 있습니다. 전자 수료증이 성취도 페이지에 추가되며 해당 페이지에서 수료증을 인쇄하거나 LinkedIn 프로필에 수료증을 추가할 수 있습니다. 강좌 내용만 읽고 살펴보려면 해당 강좌를 무료로 청강할 수 있습니다.

궁금한 점이 더 있으신가요? 학습자 도움말 센터를 방문해 보세요.