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Design-Led Strategy: Design thinking for business strategy and entrepreneurship(으)로 돌아가기

시드니 대학교의 Design-Led Strategy: Design thinking for business strategy and entrepreneurship 학습자 리뷰 및 피드백

170개의 평가
44개의 리뷰

강좌 소개

This course is for entrepreneurial managers who are looking for tools and techniques to introduce exciting, innovative products or services to market quickly and informed by high-quality customer insights. It is applicable to a range of organizations from small-medium sized enterprises through to corporates, and across a range of industrial segments. The problem this course helps address is the constant pressure managers face to be innovative and introduce novel products and services for their customers. However, many creative ideas get ‘stuck’ in the boardroom or are subject to intra-organizational tensions or group think. This course provides methodologies to break through these challenges. We build on the widely known concept of design thinking but update it and apply it to advance business strategy and entrepreneurship. Over five weeks you will learn what ‘design strategy’ is, how it differs from traditional design thinking and business strategy, and how it can be used to improve existing products or services in your business, or introduce breakthrough ideas. We will also provide an exclusive, deep-dive into the practical application and impact of these strategies in one of Australia’s newest, most innovative financial institutions, UBank, and the global re-insurance giant, Swiss Re. Through conversations with their Senior Executive Leadership Teams, including UBank’s CEO, we will explore how they have embedded innovation through design thinking. By the end of this course, you will have a set of tools to inform product design and development for your own start-up, or to extend the product roadmap of an established organization....

최상위 리뷰


Aug 20, 2019

This was very interesting and detailed oriented learning experience, giving insights towards the overall design leg strategy and components of creating a design led customer driven value proposition.


Mar 05, 2019

I really enjoyed this course. It uses real cases to help you empathise with corporate internal issues which happens in any company. I definitely learned from it and recommend it.

필터링 기준:

Design-Led Strategy: Design thinking for business strategy and entrepreneurship의 43개 리뷰 중 26~43

교육 기관: Sachin S

Jul 25, 2019

교육 기관: Rhema B D P

Aug 16, 2019

교육 기관: Teresa R

May 08, 2019

교육 기관: Christian A

May 23, 2019

교육 기관: Jitesh J

Aug 20, 2019

교육 기관: Fady I

Sep 11, 2019

교육 기관: TAM H Y

Feb 09, 2019

교육 기관: Andy R

Feb 11, 2019

교육 기관: Harul M

Mar 06, 2019

교육 기관: Alejandro L

Mar 22, 2019

교육 기관: Phani K

Jul 21, 2018

교육 기관: Charles L

Aug 20, 2018

교육 기관: SAJITH M P

May 16, 2019

교육 기관: Geeta R

Jun 10, 2019

교육 기관: Greg K

Jul 01, 2019

교육 기관: Geneviève G

Aug 05, 2019

교육 기관: Denis F d S

May 08, 2019

교육 기관: Cam M

Aug 27, 2019