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Management of Fashion and Luxury Companies(으)로 돌아가기

보코니 대학의 Management of Fashion and Luxury Companies 학습자 리뷰 및 피드백

5,013개의 평가
1,252개의 리뷰

강좌 소개

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

최상위 리뷰


2017년 3월 1일

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.


2020년 1월 30일

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

필터링 기준:

Management of Fashion and Luxury Companies의 1,242개 리뷰 중 1226~1242

교육 기관: Bruna C M

2016년 10월 16일

Very good course but with a few OUTDATED materials.

교육 기관: Silvana M

2020년 5월 20일

Sería increíble que actualizaran la información.

교육 기관: Marloes W

2018년 6월 28일

Language sometimes not clear. Course old.

교육 기관: Maria-Anastasia A

2017년 12월 14일

It gave me some nice insights o

교육 기관: Federico G

2019년 12월 19일

the English speaking is poor

교육 기관: Irina G

2017년 1월 8일

Довольно простой

교육 기관: Cajetan M L

2019년 10월 6일

Very basic.

교육 기관: Shubham m

2020년 6월 18일


교육 기관: Bruce C

2022년 6월 14일

this course is terrible. the lectures are all over the place and the quizzes seem to be bot questions and answers that dont make any sense. i.e. answers aren't really clear and are just random sentences pulled from the lecture which are unrelated to the question. . there is also no feedback so you don't know where you went wrong. info is useful and the university is well known. i do recommend it despite the complaints. grazie mille.

교육 기관: Yuta K

2021년 4월 10일

Very vague, inconsistent, some uninteresting topics, poor academic English level were my impressions but fashion industry works just that way. Unpredictable, pretentious and superficial. I was hoping to learn more about the actual business such as how they manage and build fashion brand.

교육 기관: Jean-Sebastien A

2015년 12월 15일

Contents are good and interesting, but speakers' english is so low and bad (pronunciation) that the course becomes almost unpleasant.

교육 기관: Mario G

2022년 3월 26일

The course would make sense if teachers were available for follow up about the industry. Instead, I wrote to them and they answered me in a very unpolite way. Wherease if one shares his/her certificate on Linkedin, they immediately come and cheer. In the end, a totally useless and not recommended course.

교육 기관: Davide C

2020년 5월 6일

Definitely the worst online course I've ever taken. A few of really relevant contents exposed in a confused way with a bad English (bad for both professors and guests).

교육 기관: LUCÍA L O M

2021년 8월 25일

Me dicen que vuelva a pagar, por segunda vez para obtener el certificado

교육 기관: Ariana M L

2021년 5월 3일

I dont recibe the certifícate yet.....

교육 기관: Emilie B

2015년 10월 19일

italian accent is way too strong.

교육 기관: Boris V

2018년 10월 16일

Very-very bad course